Advertising and Marketing Company Investment Opportunity in Delhi, India

Digital News Media for The Elective Constituencies.
This Business is on a Premium Plan
Established From
Employees
Legal Entity
Reported Sales
Run Rate Sales
Nil
EBITDA Margin
Operating at break even
Industries
Locations
Local Time
5:13 PM Delhi
Listed By
Business Owner / Director
Status
Active
Overall Rating
Seeking Investment
USD 900 thousand for 20.0% stake (Native Currency: INR 65,000,000)
Reason: - We need Rs. 6.5 CR on an immediate basis. Rs. 2.5 CR for the global commercial version of the enti... View More
Interested to connect with advisors
Name, Phone, Email
Available after connect
Business Name
Not disclosed
User Verification
Documents
Business Overview

#1 A digital platform for citizens, leaders, governments & businesses to connect & communicate in every constituency through internet, telecommunication, call center & mobile app.

#2 Global media for 5 billion voters in 133 democracies across geographic, political, economic, social and cultural divides. It is both offline and online business.

#3 It is social network, news, information, showcase, promotions, elections, communication, digital payload carrier & access to Bottom of the Pyramid. It is final word for Last-Mile connectivity & Hyper-Local networks.

#4 Empowers people in a constituency to leverage their “Collective power to change” as a tipping point for all decision making at local, state, nation & world forum for a better tomorrow.

#5 Our business is built on a a Strong Social Foundation “Collective power to change” makes us a formidable tool for grassroots participation in developing democracies.

#6 We create an online political Eco-system & provides various Tools to Stakeholders to manage their constituency, elections & grievance of electorates, for a price.

#7 While Test Marketing AMPLE (Advance Multi-Modal People-Leader Engagement) our premium services to leaders and parties, we could market it at 5 times the price we had planned.

#8 As a media for grass root reach & accessibility, we can capture a Sizable Share of Revenue of Corporate, Government & Election advertising Budgets in next five years.

#9 Our media platform is best fit for Franchise Model of Business. The local constituency franchisee comes with the knowledge of the territory & its demographics. The model gives rapid spread to us, maximizing returns by tapping all the potential.

#10 Our Franchise Partners Tasks will be to; bring-in offline revenue; coordinate expansion; liaison; build partners; help establish new business streams. They work closely with political ecosystem & local top brass. in fact financial return will not be the only consideration for someone to seek our franchise.

#11 We participated in International Franchise Exhibition in Delhi to test the acceptability of our franchise model. An Overwhelming Response with 2,000 visitors to our stall in 2 days & 900 serious franchise inquiries.

#12 The prototype is live. 10 Million Hits on Our Server in the five months preceding 2014 GE which points to the tremendous scope for such a platform in the country and across the globe.

#13 A very eminent & respected public Celebrity Launched our prototype. It was widely covered in both print and electronic media. The tremendous goodwill and credibility thus generated spurred us to move forward with the commercial launch of the platform.

#14 The platform has to Become Operational Before the next elections in India and US to take advantage of heightened political sensitivity. .

#15 Looking for Investors Who Share Our Vision of a profitable global digital media that also helps good governance and strengthen the democratic fabric of the country.

#16 Need a very Strong Marketing Push to create the brand awareness among would be franchisees.

#17 Franchise Fee would be anywhere between Rs. 1 Lakh to Rs. 10 Lakh depending on the demand and the constituency. We will also be looking to ads as another major source of monetization.

#18 We have already Initiated Talks with political parties, corporate, industry / trade bodies, NGOs and other stakeholders to be part of this historic platform.

#19 Agreements have been signed with Federations of NGOs to take this platform to the rural masses through Outreach Programs since NGOs have a stake in rural development & policy advocacy.

#20 Once we receive the initial round of funding, 5K Franchise Enrollment can be done by the time our commercial version is launched.

#21 Post these activities, the leaders of a constituency would themselves want to claim their space on this virtual platform which will allow seamless interaction between leaders and the voters.

#22 Detailed Business Plan & Valuation is already attached with the profile providing in depth business analysis and monetization plan.

Products & Services Overview

Company caters to constituency stake-holders in the following way:

#1. Our Media Platform Network empowers enlightened citizens to seek accountability & good governance by leveraging their collective power to elect.

#2. Aggregator of Political & Social information.

#3. AMPLE (Advance Multi-Modal People Leader Engagement) premium services - for leaders, parties & stakeholders to showcase, communicate & promote themselves to constituents.

#4. Our Media Platform plugs the constituency into the State, National & Global grid with news, views & content from citizens & media partners across the globe. First global media for every person on globe.

#5. Our NHC converges IT & Telecom to give a every country a unique Help Center for its citizen to complaint / give feedback to stakeholders of their constituency. This help center is language agnostic, sensitizing all constituency stakeholders to address the issues.

#6. Promotions for politically agnostic promotional campaigns for state and national programs, elections, etc.

#7. Company Apps.

#8. Our Media Platform Advertising for managing all advertising from local mom & pop store to corporates including MNCs, Government tenders to Performance reports. Tariff sharing with local media partners.

Facilities Overview
Recent Activity
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Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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