A D2C company that uses wisdom from Ayurveda to help devise men’s wellness products.

1. Revenue growth: The company has been able to sustain and grow the business, almost double last month.
2. EBIDTA growth of 300% MoM: Company has been able to navigate and bring down the burn substantially in the last few months while keeping steady revenues. This also brings us on the path to profitability, which is well within the foreseeable range of the next 4 months.
3. Marketing ROI improved by 3x: The marketing ROI overall has been substantially improved and brought well under 18% of net revenue as compared to *~55% in the past few months. This is a brilliant achievement and is a sign of resilience by the brand and proof of the success of the focused marketing approach that the team has taken.
4. International Expansion: Now contributing to 20% of total revenue. The brand launched internationally in the UAE and UK this year and has been able to successfully scale revenues from the Middle East, such that it contributes to 20% + of the total monthly revenues with a 2x increasing trend week on week.
5. US and more: The brand also launched in the US at the end of last month, expecting a surge from the territory to bring in more $ revenue directly. Again contributing directly a lot to the bottom line.
6. 2x Traffic & 5k Searches: The organic content marketing approach taken by the team has yielded tremendous results in almost doubling our follower base on Instagram and increasing our Google searches by more than 5k a month in just 30 days of last month. This positive trend continues to bring proof of the success of the approaches taken by the team.
7. Business has at least 28 different products at the moment.
8. Company has one director who is an IIT alumnus.

Complete development of the brand platform including consultation services along with the global launch of Ayurveda products.
Business brings together all ayurvedic solutions to a single space making it a true holistic Ayurveda wellness platform for men.

Assets include office furniture, laptops, printers, and software.