Food Delivery Company Investment Opportunity in Mumbai, India

- We are a multi-cuisine and multi-brand cloud kitchen company that operates from Mumbai. We also have franchise-based operations in other cities like Kolkata, Hyderabad, and Pune.

- We operate 15+ brands from 800 sq. ft. only (best real estate utilization ratio in the industry).

- Every new kitchen cost is INR 22 lakh (best capital utilization in the industry)

- Our business model consists of catering multi-cuisine from the same kitchen and offering multi-brand in each cuisine category (with different ticket size, keyword relevance, and other factors), has double layered hedging, which makes the unit level economies consistently profitable across various outlets in different geographies.

- 4 company-owned kitchens with cumulative 50+ internet restaurants doing 25,000 orders/month and have 3 franchisees with cumulative 30+ internet restaurants.

- Our capital per store is the lowest in the industry, with new kitchens requiring less than INR 25 lakhs (including refundable deposits)

- We have a highly experienced team with a background in Taj, Oberoi, Dominos, Indigo Deli, Planet M that add value to our overall function and processes.

- We have our own platform to take direct orders from customers and also have tech solutions for aggregator integration, recipe tracking, inventory management, and supply chain.

- Customer acquisition costs are best optimized by studying the aggregator funnels closely and leveraging the algorithm of aggregators by excellence in operational metrics.

- Founder & CEO of the company is a well-known restaurateur with 10+ years of experience in the F&B industry. He is also the first Head of the Youth Committee at the National Restaurant Association of India. He has been awarded some prestigious accolades like Forbes 30 under 30, Entrepreneur 35 under 35, GQ Most Influential Young Indian & many more.

- One of the famous Bollywood/South Indian actors is also an investor in the company in the seed round. He is an active investor in our business and is going to support us to start celebrity-licensed food delivery programs. He will be actively involved in the conceptualization & promotion of the brand. We are also talking to a Bollywood A+ actress for a healthy ice cream brand as well as one of the Top 3 celebrity chefs of India for a fresh dough pizza brand. In the future, we will launch many celebrity-licensed food brands & grow them through their own kitchen as well as a kitchen-in-kitchen franchise in existing restaurants that have under-utilized kitchen capacities. This will help us penetrate much faster through an asset-light & a win-win model as the restaurant owners will get an incremental sale without making any investments.

- The valuation expected is 5x of the current month's ARR, which is as per the historic transactions in the food delivery industry.

Our portfolio consists of various brands across Chinese food, Indian food, biryani, burger, pizza, khichdi, breakfast, dessert and milkshake brands.

We own intellectual property of all the brands. We also own kitchen equipment like freezers, refrigeration, gas ranges, cold room and pizza ovens.

We operate 15+ Owned Food Delivery Brands from 800 sqft leased Kitchen.