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Ecommerce Website for Sale in Noida, India

E-commerce company dealing in unconventional gifting, home decor and accessories seeking funding for operational expansion.

Established 5-10 year(s)
Employees 10 - 50
Legal Entity General Partnership
Reported Sales USD 400 - 500 thousand
Run Rate Sales USD 430 thousand
EBITDA Margin 20 - 30 %
Industries Ecommerce Websites
Locations  Noida + 1 more
Local Time 3:22 PM Asia / Kolkata
Listed By Business Owner / Director
Status Active
Overall Rating
Full Sale
Asking Price: USD 1.2 million (Native Currency: INR 100,000,000)
Reason: Increase in financial capacity and incentives for managers. The valuation is based on our current tu... View More
Includes physical assets worth USD 60 thousand
Interested to connect with advisors
Documents
PAN Card
Business Overview

- Established in 2015 by two young fellows who were keen to buy unique gifting products but were unable to find brands in India who were selling affordable yet out-of-the-box products.

- Inspired by an animated movie, in a span of six months, the founders managed to launch their e-commerce website with a daily visitor count of 200-500 in 2015.

- Social media playing a major role in the marketing of the brand, people started sharing our products and loved the concept of the new-age, picture worthy products mainly in home decoration, gifting, loungewear and accessories.

- The traffic had grown from 500 to 30,000 monthly visitors by the end of 2016. With a large customer database of more than 100,000 subscribers on the website and 190,000 followers community on social media.

- Target market of the brand is the young generation of India from the age of 17 to 35 who are mainly college students, young professionals and smart home makers. Sales figures have doubled in the last 2 years and the company is looking for new business opportunities to expand their business further.

- Known for an amazing customer experience, our company invests in its customers by providing quality products at an affordable pricing packed beautifully in rainbow boxes which are sure to bring out a smile on the customer’s face.

- Inspired by the pop culture around the world, social media trends, animated characters, fantasy creatures and practically everything bright and colourful, our brand personality is fun, sparkly, out-going and the team has a vision of “making the world a happier place to live in” by reaching out to potential customers throughout the world.

- The products are both white-labelled and manufactured, sourced from different parts of the world and with a filter of great diligence and craftsmanship.

- The brand has been praised by well-known celebrities like Jacqueline Fernandes, Soha Ali Khan, Kishwer Merchant, Miss Malini, bloggers namely Aashna Shroff, Cherry Jain, Saloni Chopra and many more influential personalities. Featured in Femina, MTV India, Times of India and online media publications like LBB Delhi, So Delhi, PopXo, Hauterfly and more.

- Working on a vendor-based business model in order to tie-up with like-minded startups, designers and artists in India to join hands with the brand and grow together to reach out to the target audience. As one of the founders is from a marketing background, with the knowledge and power of great marketing strategies, the products can effectively be marketed to the right market at the right time and at the right pricing.

- As India is a young country with millennial-populated base, the brand has a potential of growing further by 300% with the right investment. They are now looking to increase their revenue prospects by expanding the team and inventory size to supply, support more orders and build further relationships in the industry.

Products & Services Overview

Online store for unconventional, quirky and unique:

Home Decor Products, Bags and Accessories, Lounge wear, Travel and Outdoor Products.

Assets Overview

Office furniture, computers and air conditioners are the phhysical assets of our bsuine.

Facilities Overview

Rented office in Sector 6- Noida of an area of about 1,500 Sq. Ft. Warehouse space of 6,000 Sq. Ft. in the same building.

Capitalization Overview
Not Disclosed
Recent Activity
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Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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