Gifting Company Investment Opportunity in Nairobi, Kenya
Distributor of international brands to over 200 modern trade outlets with strong brand recognition.
Premium Plan
| Established | 10-20 year(s) |
| Employees | 10 - 50 |
| Legal Entity | Limited Liability Company (LLC) |
| Reported Sales | USD 1.3 million |
| Run Rate Sales | USD 1.4 million |
| EBITDA Margin | Operating at loss |
| Industries | Gifting + 1 more |
| Locations | Nairobi |
| Local Time | 5:58 PM Africa / Nairobi |
| Listed By | Business Owner / Director |
| Status | Active |
Partial Stake Sale
USD
270 thousand
for
50.0%
stake
(Native Currency: KES 35,000,000)
Reason: Sales have been significantly affected by constrained working capital and recent disruptions caused ...
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Includes physical assets worth
USD
214 thousand
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Documents
Top Performer of The Year
(613.7 KB)
Top Selling Store Award
(412.5 KB)
Top Selling Store Award Recent Years
(382.7 KB)
Valuation Report
(157.3 KB)
Company presentation
(9.9 MB)
Certificate of Incorporation
(1.3 MB)
PIN Certificate
(304.5 KB)
Recent Audited Financials
(2.9 MB)
Business Overview
- The business is a leading distributor of international gifting and retail brand products in Kenya, focusing on modern trade outlets and Tier 2 shops.
- It holds the exclusive franchise for popular Swedish gifting brands, including gift cards, gift bags, candles, and balloons, commanding a 90% market share in this segment.
- The company also distributes popular Spanish confectioneries, including gummy candies and pick-and-mix candies, enhancing its diverse product portfolio.
- The products are stocked in major supermarket chains like Carrefour, Naivas, Quickmart, and Chandarana, as well as Tier 2 retailers such as Cleanshelf and Eastmatt.
- The primary revenue model involves Business-to-Business (B2B) sales, where the company supplies products to supermarkets, earning through margins from these partnerships.
- With over 266 retail outlets across Kenya, and sales targets set by the franchise, the company is positioned for expansion and continued growth.
- The business has been recognized for its excellence, having won the Franchisee of the Year award twice, highlighting its commitment to quality and service in the retail sector.
- The promoter has over a decade of experience in the industry, leveraging extensive knowledge in importing goods directly from Sweden, ensuring a steady supply chain and market leadership.
- It holds the exclusive franchise for popular Swedish gifting brands, including gift cards, gift bags, candles, and balloons, commanding a 90% market share in this segment.
- The company also distributes popular Spanish confectioneries, including gummy candies and pick-and-mix candies, enhancing its diverse product portfolio.
- The products are stocked in major supermarket chains like Carrefour, Naivas, Quickmart, and Chandarana, as well as Tier 2 retailers such as Cleanshelf and Eastmatt.
- The primary revenue model involves Business-to-Business (B2B) sales, where the company supplies products to supermarkets, earning through margins from these partnerships.
- With over 266 retail outlets across Kenya, and sales targets set by the franchise, the company is positioned for expansion and continued growth.
- The business has been recognized for its excellence, having won the Franchisee of the Year award twice, highlighting its commitment to quality and service in the retail sector.
- The promoter has over a decade of experience in the industry, leveraging extensive knowledge in importing goods directly from Sweden, ensuring a steady supply chain and market leadership.
Products & Services Overview
Top-selling products include greeting cards and confectionery, distributed to supermarkets along with gift bags, candles, balloons, and pick-and-mix sweets.
Assets Overview
Tangible assets:- Six delivery vehicles- KES 8.6 million.
- Four sales vehicles - KES 7.5 million.
- Office furniture - KES 1.8 million.
- Electronic gadgets- KES 2.6 million.
- Fixtures- KES 2.6 million.
- Display units- KES 4.6 million.
Intangible assets.
- Brand value.
- Franchise status with a Swedish company.
- Goodwill.
Facilities Overview
The company operates from a 4,500-square-foot warehouse and office space at Ngong road professional center, with monthly rent of KES 225,000 plus VAT.
Capitalization Overview
The business has one main shareholder holding 75% ownership, with two minority partners holding 12% and 13% respectively.It is currently funded through bank loans totaling KES 64 million, secured by KES 39 million in collateral.
Additionally, the company owes € 1 million to a Swedish firm, repayable over 3 to 5 years from sales revenue.
Recent Activity
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1 week, 3 days agoFounder & CEO, Mumbai, Financial Consultant connected with the Business
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