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Insurance Agency for Sale in Dubai, United Arab Emirates

For Sale: Insurance aggregator, sourcing business digitally.
This Business is on a Premium Plan
Established 1-5 year(s)
Employees 2 - 5
Legal Entity Sole Proprietorship/Sole Trader
Reported Sales USD 1.1 million
Run Rate Sales USD 1.3 million
EBITDA Margin 10 %
Industries Insurance Agencies
Locations  Dubai
Local Time 12:02 PM Asia / Dubai
Listed By Business Owner / Director
Status Active
Overall Rating
Full Sale
Asking Price: USD 1 million (Native Currency: AED 3,500,000)
Reason: Exiting from the current business and relocating to a different country.
Includes physical assets worth USD 2.7 thousand
Interested to connect with advisors
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Business Overview

Company Overview:

5 million premium.

Location: UAE.

Last rear's revenue: 300,000 AED against 3 million portfolios.

Current revenue (YTD): Already achieved 280,000 AED, with a target of 500,000 AED by the end of this year.

Growth rate: Impressive 70%

Business breakdown (Existing):

Individual medical insurance: 4.5 million premium (3.5 million retail health, 1 million corporate)

Motor insurance: 500,000 Premium.

Revenue split: Corporate 60: 40.

Revenue split: Motor 70: 30.

Revenue split Direct: 100.

Technology and Infrastructure:

Fully integrated website with seamless communication channels: What App, phone, email, chatbot, and direct call.

Customized CRM designed exclusively for insurance aggregation.

Cloud-based CRM integrates all communication channels for efficient management.


4 sales staff (2 remote, 2 in-office)

Marketing & finance team based in India (8 members including developer, designer, social media expert, content writer, SEO expert and CFO)

Leads and traffic:

Organic daily online leads: 60 (1,800 monthly)

Current monthly website traffic: 5,000-6,000 visitors.

Significant website traffic growth: Over 500% compared to the previous year.

Target: 10,000 organic website visitors by year-end, generating 100 leads per day.

Lead Breakdown –Projected by Dec-23.

50% of health insurance leads.

40% of car insurance leads.

10% group & general insurance leads.

Revenue Projection (Car Insurance- 30 leads per day)

Expected daily leads: 30.

Conversion ratio: 20 %

Expected daily revenue: 1,450 AED per day (7-8 bookings)

Average premium per case: 1,200 AED.

Average commission per case: 15%

Estimated monthly revenue: AED 36,250.

Staff requirements- 2 Sales +1 Support.

Revenue Projection (Individual Medical Insurance):

Daily leads: 30 (Abu Dhabi) +20 (Dubai & NE)

Average conversion rate: 15-20%

The average ticket size for Abu Dhabi- is AED 6,000 and for Dubai – AED 3,500.

Estimated monthly revenue: 120,000 AED.

Staff requirements – 4 Sales +1 Support.

Additional Business Streams:

Group insurance and general insurance inquiries (Not included in the projection)

SME insurance leads with conversion potential (Not included in the projection)

Retention Rate:

Medical insurance (including corporate): 60%

Motor insurance: 40%

Financial Model and Proposal: We are happy to provide you with a detailed financial model and proposal for the next three years based on the above data.


1. The figures and projections outlined above are solely based on organic growth, taking into account the existing trend. However, it's important to note that if the acquiring broker has a budget for marketing expenditures, the potential figures become even more appealing.

2. The revenue generated in both the previous and current years is current, featuring a revenue-sharing arrangement of 60:40 for corporate and a 70:30 split for Dubai Medical and motor insurance. However, if the broker acquires our brand, the revenue will be 100%, without any sharing. This transition to total revenue retention will have a substantial impact on our financial outlook.

3. Leads for SME insurance with conversion potential (Please note that these are not included in the projection).

Products & Services Overview

Medical insurance, motor insurance, group insurance and all other general class. Mainly we focus on retail health and motor and our retention ratio is 60%.

Assets Overview

Tangible assets in our possession comprise 2 desktop computers, 1 laptop, and assorted items of furniture.

Our intangible assets encompass:

A highly regarded brand name deeply associated with our industry.

A fully integrated CRM system seamlessly linking WhatsApp, website, call center operations, and the company website itself.

The company's website serves as a digital asset with substantial value.

Facilities Overview

The office is located in the center of the city on a 160 sqm area with an annual rent of AED 25,000.

Capitalization Overview

- The company has 1 director with zero debt.

- Business is self-funded, 100 % ownership.

Recent Activity
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Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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