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Bag Retailer for Sale in Jaipur, India

Growing D2C brand offering premium handmade leather and canvas products with strong export potential.
This Business is on a Premium Plan
Established 5-10 year(s)
Employees 2 - 5
Legal Entity Sole Proprietorship/Sole Trader
Reported Sales USD 50 - 60 thousand
Run Rate Sales USD 48 thousand
EBITDA Margin 20 - 30 %
Industries Bag Retailers + 1 more
Locations  Jaipur
Local Time 10:36 PM Asia / Kolkata
Listed By Business Owner / Director
Status Active
Overall Rating
Full Sale
Asking Price: USD 113 thousand (Native Currency: INR 10,000,000)
Reason: The business was founded out of a deep appreciation for handcrafted goods and has grown into a trust... View More
Includes physical assets worth USD 22.7 thousand
Interested to connect with advisors
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Business Name
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Business Overview
- Growing D2C brand offering premium handmade leather and canvas products with strong export potential.
- Product portfolio includes tote bags, wallets, travel kits, cardholders, and personalized leather goods.
- Strong customer base in India via Shopify and international sales through Etsy.
- Revenue generated via D2C sales, B2B corporate gifting, exports, personalization add-ons, and curated bundles.
- Outsourced manufacturing supported by trusted artisan and vendor network in Jaipur.
- Founder brings expertise in handcrafted goods, digital marketing, and e-commerce growth.
- GST and MSME certified.
- The business owner has been relocated, and operations are now being managed remotely; hence, we are looking to sell the business.
Products & Services Overview
Top-selling products.
1. Women’s tote bags (waxed canvas and quilted) – Designed for daily and office use, laptop-friendly, spacious, combining style and utility.
2. Travel kits (dopp kits, toiletry bags, utility pouches) – Used by men and women for organized travel packing, gifting, and carrying daily essentials.
3. Wallets and cardholders – Minimalist leather designs crafted for compact everyday use.
4. Personalized leather goods (passport covers, bookmarks, watch cases) – Popular for gifting and premium accessory appeal.
Who uses them and how.
1. Working women – Use tote bags for office, meetings, and casual outings, offering a seamless work-to-weekend transition.
2. Business and leisure travelers – Rely on toiletry kits, duffels, and organizers for functional and stylish travel.
3. Gifting customers (B2C and corporate) – Purchase personalized wallets, passport covers, and leather accessories as thoughtful gifts.
4. Creative professionals and students – Use journals, pouches, and utility organizers to store stationery, tech items, and daily essentials.
Assets Overview
Tangible Assets:
1. Inventory.
2. Studio Office + Display Store Setup (Jaipur): Fixtures, storage racks, display units, and packaging area (rental property, not owned).
3. Packaging Materials: Custom branded boxes, tissue wraps, cards, inserts, and other unused packaging supplies.
4. Photography & Creative Assets: Product photo archive, lifestyle shoot materials, props if available.
Intangible Assets:
1. Brand Name & Trademark: Brand identity, goodwill, and reputation.
2. E-commerce Storefronts: Fully functional Shopify store (India D2C) + Etsy shop (international sales).
3. Digital Assets: Instagram account, Facebook page, and other social handles.
4. Customer Database: Past buyer list, email subscribers, WhatsApp opt-ins (via Interakt).
5. Vendor & Artisan Relationships: Established network of leather artisans, canvas suppliers, packaging vendors, and logistics partners.
6. Technology Integrations: Shopify setup, Interakt WhatsApp automation, payment gateways.
7. Content Library: Product descriptions, SEO-optimized copy, and content bank for ads/social media.
8. Goodwill & Market Positioning: Recognition as a premium handmade leather & canvas goods brand.
Facilities Overview
Operates from a rented studio office cum display store in Jaipur, which serves as both a functional workspace for storage, packaging, and order management, as well as a walk-in space to showcase products. The setup runs on a rental basis with flexible lease terms, keeping overheads low. Production is managed through an established network of artisans and vendors, while the studio ensures smooth daily operations and brand presentation.
Capitalization Overview
The business is fully bootstrapped and founder-owned.
Day-to-day operations are financed through internal accruals.
No external investors are involved.
Outstanding loans/debts will be disclosed directly to interested buyers during discussions.
Shareholding: 100% owned by the founder.
Recent Activity
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1 Buyer contacted this Business this week. Register below to connect now!
Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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