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Beauty Product Shop for Sale in Dubai, UAE

Shopify-based premium brand offering dermatologically tested sensitive-area care products, with peak festive seasonal sales.
This Business is on a Premium Plan
Established 1-5 year(s)
Employees < 2
Legal Entity Other
Reported Sales USD 490 thousand
Run Rate Sales USD 310 thousand
EBITDA Margin 20 %
Industries Beauty Product Shops + 1 more
Locations  Dubai
Local Time 3:21 PM Asia / Dubai
Listed By Business Owner / Director
Status Active
Overall Rating
Full Sale
Asking Price: USD 100 thousand (Native Currency: AED 367,000)
Reason: The owner is looking to raise fund to invest in new ventures.
Includes physical assets worth USD 20.4 thousand
Name, Phone, Email
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Business Name
Available after connect
User Verification
Documents
Fragrances
Deodorants
Deodorant Image
Business Overview
- Platform and Model: This is a Shopify-based e-commerce brand operating on a third-party logistics model with stocked inventory sourced from China. The fulfillment partner manages storage and shipping, while the brand focuses solely on sales and marketing, requiring minimal employees.
- Customer Base: Over thirty thousand satisfied customers.
- Sales Performance: Approximately 13 sales per day and 450 sales per month, with a 90% increase in returning customer rate year-to-date.
- Promoters and Experience: Dubai-based owners with operational expertise in Spain, bringing international e-commerce and luxury product experience.
- Product Differentiation: Premium fragrances and creams designed for sensitive areas, dermatologically tested, pH-balanced, long-lasting, and providing natural freshness.
- Brand Recognition and Relationships: Strong business-to-consumer relationships with a loyal customer base and a reputation for quality and reliability.
- Growth Potential: Efficient marketing, high margins, and a strong returning-customer rate position the brand for sustainable expansion in the intimate care and premium personal care market.
- This is a seasonal e-commerce business, with sales reaching their highest during Black Friday and Christmas. Revenue in other months is comparatively lower, making the peak season the key driver of annual performance.
Products & Services Overview
Top sellers: Body masks and a discover pack (which includes 2 masks, 1 deodorant, and a balm)
Assets Overview
The business’s tangible assets include inventory with the fulfillment partner, valued at AED 75,000; content, images, and logos; the domain name; marketing materials; relevant email accounts; and website files, including source code and content.
Its intangible assets comprise contracts with customers and suppliers, customer databases across social media accounts, advertising accounts, and data on platforms like Facebook and Google Ads, influencer lists, policies, e-commerce platform accounts, a Trustpilot review account, and the expertise of a dedicated operations manager and marketing manager. This business doesn't require any regulated certifications/licenses.
Facilities Overview
No facility; this is completely an e-commerce platform.
Capitalization Overview
The company is fully bootstrapped with no outstanding debt or liabilities, and it is entirely funded and managed by a single director.
Recent Activity
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Contact Business
1 Buyer contacted this Business this week. Register below to connect now!
Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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