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Beauty Product Shop for Sale in Saratoga Springs, USA

Dutch beauty-tech e-commerce brand with proprietary skincare products, recurring sales, and profitable automated operations.
This Business is on a Premium Plan
Established 1-5 year(s)
Employees 2 - 5
Legal Entity Limited Liability Company (LLC)
Reported Sales USD 530 thousand
Run Rate Sales USD 530 thousand
EBITDA Margin 20 - 30 %
Industries Beauty Product Shops + 1 more
Locations  Saratoga Springs
Local Time 11:33 AM America / Chicago
Listed By Business Owner / Director
Status Active
Overall Rating
Full Sale
Asking Price: USD 349 thousand (Native Currency: USD 349,000)
Reason: Owners reallocating focus and capital to other strategic opportunities.
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Business Overview
• Dutch skincare and beauty-tech brand offering a proprietary device-and-refill skincare system through a direct-to-consumer e-commerce model.
• Sells branded skincare devices, refill products, and collagen-based skincare solutions to customers across the Netherlands and Belgium.
• Has been operating since 3 years and generated approximately USD 530,000 in revenue over the trailing twelve months, with a net profit of approximately USD 155,000 (29.2% margin).
• Achieves an average order value of approximately USD 110, supported by strong customer loyalty, with 41.5% lifetime repeat customers and 56.5% repeat customers over the last 90 days.
• Maintains a 4.7/5 customer rating based on approximately 250 reviews, reflecting strong brand reputation and customer satisfaction.
• Operates an asset-light business model using pre-stocked inventory and a third-party logistics provider in the Netherlands for warehousing, order fulfillment, and shipping.
• Benefits from a high-performing digital marketing infrastructure, including an active Meta advertising account, automated email marketing workflows, and a skincare quiz that personalizes customer journeys.
• Well-positioned for growth through geographic expansion, new product launches, and continued customer acquisition using its established digital marketing and fulfillment systems.
• Operates with a valid business license.
Products & Services Overview
The business sells proprietary skincare devices, refill products, and collagen-based skincare solutions to consumers in the Netherlands and Belgium through its e-commerce platform.
Assets Overview
- The Shopify store and everything on it.
- The domain (s), transferred to the buyer.
- A customer list roughly 6,700.
- The Klaviyo account with all flows intact.
- Product designs, formulas, and manufacturing know-how.
- The ad-creative library and both ad accounts (Meta + Google)
- Supplier relationships, including the device's exclusive design.
- Documented SOPs.
Facilities Overview
The business operates entirely online through an automated 3PL based e-commerce model with outsourced fulfillment, allowing it to be managed remotely without the need for a physical office.
Capitalization Overview
Solely owned, debt-free business with strong profitability and established operational systems.
Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct. Note that SMERGERS is not liable for any loss, damage, costs, claims and expenses whatsoever arising from transacting with any other user from the website. The final responsibility of conducting a thorough due diligence and taking the transaction forward lies with the users. Please read best practices on SMERGERS.
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6 Buyers viewed this Business this week. Register below to connect now!
Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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