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Fashion Eyewear Company for Sale in Dubai, UAE

Profitable DACH eyewear brand seeking acquisition with strong sales, margins, and expansion potential.
This Business is on a Premium Plan
Established 1-5 year(s)
Employees 2 - 5
Legal Entity Limited Liability Company (LLC)
Reported Sales USD 1.9 million
Run Rate Sales USD 1.9 million
EBITDA Margin 22 %
Industries Fashion Eyewear + 1 more
Locations  Dubai
Local Time 5:06 AM Asia / Dubai
Listed By Business Owner / Director
Status Active
Overall Rating
Full Sale
Asking Price: USD 1 million (Native Currency: AED 3,667,000)
Reason: The owners are reallocating focus and capital to other strategic opportunities.
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Business Overview
• Profitable direct-to-consumer eyewear brand specializing in blue-light blocking glasses and fashion sunglasses for digitally active consumers.
• Operates across Germany, Austria, and Switzerland, serving a growing customer base through a focused, design-led product portfolio aligned with modern lifestyle and wellness trends.
• Established strong product-market fit, with its flagship product selling more than 29,800 units and generating significant brand recognition within the DACH region.
• Generated AED 6.9 million in trailing twelve-month revenue and AED 1.5 million in net profit, demonstrating healthy margins and efficient operations.
• Processed approximately 29,000 orders over the past twelve months, supported by a loyal and expanding customer base.
• Operates on a streamlined asset-light model with outsourced fulfillment and automated customer support, minimizing operational complexity and reducing infrastructure requirements.
• Achieves strong revenue generation with a lean operating structure by leveraging established supplier relationships, efficient fulfillment partners, and scalable digital marketing systems.
• Built on Shopify and supported by a diversified customer acquisition strategy across Meta, TikTok, and Google Ads, reducing reliance on any single marketing channel.
• Maintains active retention marketing through Klaviyo and benefits from a proven UGC-driven content framework that supports ongoing customer acquisition and brand engagement.
• Well-positioned for further growth through international expansion, influencer partnerships, affiliate programs, Performance Max campaigns, new product launches, and customer retention optimization.
• Attractive acquisition opportunity for e-commerce operators and strategic buyers seeking a profitable, scalable, and established consumer brand.
• Operates with a valid business license.
Products & Services Overview
Blue-light blocking glasses and fashion sunglasses sold to digitally active consumers, professionals, students, remote workers, and lifestyle-focused customers across Germany, Austria, Switzerland, and international markets.
Assets Overview
Shopify store & complete website infrastructure.
Primary brand domain and associated digital assets.
Meta ads, TikTok ads, and Google ads accounts with full historical performance data.
Klaviyo email marketing account and automated retention infrastructure.
Customer database representing approximately 29,000 orders and thousands of historical customers.
Complete product catalog including blue-light glasses and sunglasses collections.
Full ugc creative library, ad creatives, marketing assets, and brand content.
Instagram and TikTok social media accounts.
Trustpilot profile and Zigpoll customer feedback infrastructure.
Established supplier relationships and manufacturing contacts.
Outsourced fulfillment partnerships and logistics workflows.
Resolvia customer support system and automation infrastructure.
Six fully documented standard operating procedures (sops) covering core business functions.
Operational documentation, workflows, and training materials required for a seamless ownership transition.
Facilities Overview
The business operates entirely online with no physical office requirement, eliminating personal warehouse leasing, physical floors, or rental details, fully outsourced, no warehouse needed that enables full remote management with minimal infrastructure.
Capitalization Overview
The business is solely owned, fully bootstrapped, and operates without any external debt or liabilities.
Recent Activity
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2 Buyers contacted this Business this week. Register below to connect now!
Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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