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Gym Equity Stake For Sale in Bangkok, Thailand

Profitable fitness studio chain in Thailand seeks funding to scale.
This Business is on a Premium Plan
Established 5-10 year(s)
Employees 50 - 100
Legal Entity Private Limited Company
Reported Sales USD 1.74 million
Run Rate Sales USD 3.8 million
EBITDA Margin 25 %
Industries Gyms
Locations  Bangkok
Local Time 2:57 PM Asia / Kuala Lumpur
Listed By Business Owner / Director
Status Active
Overall Rating
Partial Stake Sale
USD 31.6 thousand for 4.0% stake (Native Currency: THB 1,000,000)
Reason: We are entering an exciting new phase of growth in Thailand, following a strong and successful 2025.... View More
Includes physical assets worth USD 79 thousand
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Business Overview
- Southeast Asia’s largest premium personal training studio network, operating 17 branches across Malaysia and Thailand with 85+ full-time trainers.
- Co-founded by fitness industry thought leader CJ Lee, a frequent speaker at major industry summits including Beyond Activ, Asia Fitness Conference, IDEA Korea, and ExPro Fitness Singapore, where many have been eager to learn MOVE’s ability to scale a premium one-on-one personal training model with consistency, speed and profitability.
- Well defined market positioning staying away from the red ocean.
- More than 1103+ 5-star reviews on Google across 17 studios' Google Business.
- Highly systemized personal training business with apprehensive SOP across all departments.
- Low monthly overheads (centralized management system) and low risk (pandemic resilient)
- Strong ROI for investors.
- Value driven culture that creates high employee engagement and retention.
- High recurring business with strong client retention.
- Strong economic moat.
- In the previous year, we had 6 branches, and this year we have expanded to 17 branches, which has led to a growth in our revenue.
Products & Services Overview
Top-selling services:
The business specializes in one-on-one personal training, which serves as the core offering and primary revenue driver. The focus is on a holistic approach to fitness, emphasizing long-term health and well-being over short-term body transformations.
Niches served:
The clientele includes busy professionals, high-net-worth individuals, and fitness enthusiasts. These clients value expert guidance, personalized coaching, and structured programs tailored to their needs, whether for general fitness, athletic performance, or rehabilitation.
Coaching program:
Clients typically engage in training sessions 2-4 times per week at premium studio locations. Customized programs include strength training, mobility exercises, nutrition guidance, and recovery strategies, all designed to align with the client’s lifestyle and long-term fitness goals.
Assets Overview
Tangible Assets:
Studio Facilities – Fully equipped personal training studios across multiple locations.
Fitness Equipment – Strength training machines, free weights, and mobility tools.
General equipment and fittings – Computers, tablets, printers, administrative tools used for business operations, client seating areas, lockers, and other studio furnishings.
Signage & Branding Materials – Studio signage, banners, and promotional materials used for marketing.
Intangible Assets:
Brand Reputation & Goodwill – Recognized as a premium personal training brand with strong client retention.
Trademarks & Branding – Company logo, name, and other branding elements.
Proprietary Training Systems – Unique methodologies and structured programs that set the business apart from competitors.
Client Database & CRM – Detailed records of clients, training history, and personalized fitness plans.
Marketing Assets – Social media presence, website, email lists, and digital content.
Operational Systems & SOPs – Established processes and training protocols for trainers and staff.
Business Relationships – Partnerships with landlords, suppliers, and potential corporate clients.
Trainer Development Programs – Internal education and mentorship systems that enhance service quality and retention.
Facilities Overview
Our studios average 170 sqm in size, each with two built-in bathrooms, and are typically rented on 3+3 year lease terms.
Capitalization Overview
The best part of this investment is that investors come in at the Branch Holding Level Company, which raises THB 10 million to open four branches consecutively.

This structure provides immediate diversification from day one, helping to hedge against single-site risk.

As the first four branches perform, the Branch Level Holding Company gains the capacity to fund and launch the 5th and 6th branches, unlocking greater upside not just from the initial four locations, but from expansion beyond what was originally planned.

We have no debts or liabilities. Dividend payout to investors on a yearly basis.

All our studios are funded by different investors with shareholding up to 40%
Recent Activity
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5 Investors contacted this Business this month. Register below to connect now!
Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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