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Juice & Snack Shop for Sale in Mumbai, India

Unique online-offline multicity Indore D2C food venture looking for partnership.
This Business is on a Premium Plan
Established 1-5 year(s)
Employees 5 - 10
Legal Entity Private Limited Company
Reported Sales USD 50 - 60 thousand
Run Rate Sales USD 70 thousand
EBITDA Margin 30 - 40 %
Industries Ecommerce Websites + 1 more
Locations  Mumbai
Local Time 7:43 PM Asia / Kolkata
Listed By Management Member
Status Moderately Active
Overall Rating
Full Sale
Asking Price: USD 29 thousand (Native Currency: INR 2,500,000)
Reason: Owners have other businesses to run.
Includes physical assets worth USD 5.8 thousand
Interested to connect with advisors
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Business Overview
- This is a Mumbai-based snack manufacturing and retailing business that currently operates online through its website and offline through its shop in Mumbai.
- It has quickly become a favorite spot for anyone craving a taste of Indore, especially in Mumbai.
- The business has two parts, manufacturing and retailing, the investor can invest only in the retail part of the business.
- Since we started operations 4 years ago, we have welcomed over 20,000 online shoppers who love our variety of traditional and modern snacks.
- We are currently delivering in cities such as Mumbai, Pune, Delhi, NCR, and Bengaluru and want to cater to the whole of India.
- Our Mumbai retail store also sees a steady stream of over 12,000 yearly invoices, all drawn by our reputation for authentic Indore cuisine, we also draw the same number of invoices through our online sales despite us not focusing on digital marketing.
- We run a simple cash-and-carry business, selling both popular brands from Indore and our own unique Namkeen brand. This mix keeps our offerings interesting and lets us serve a wide range of tastes.
- One of our latest hits has been bringing Kachoris from Indore right to Mumbai. This move has not only brought more people through our doors but also shown us the huge potential for expanding into ready-to-eat snacks. It's exciting to think about where this could go next, maybe even bringing our Kachoris and other hot snacks to new cities, including Mumbai.
- The business possesses all the necessary certificates and licenses.
- We are proud of what we’ve built: a vibrant place where people can reconnect with their favorite food of Indore. There's a lot more we can do, and with so many loyal customers, we see a bright future ahead. This is just the beginning, and we can't wait to see where the journey takes us next!
Products & Services Overview
- We specialise in bringing the authentic taste of Indore to those who miss the city's unique culinary offerings. Our top-selling categories reflect the diverse and rich food culture of Indore, appealing strongly to those living away from home.
- Here’s a brief overview:
Namkeen: 50 + namkeen/ snacks that are a staple in Indore’s snack culture. These crunchy delights like Ratlami Sev, Ujjaini Sev, Double Laung Sev, Poha Mix sev, Teekha Mixture are perfect for any time munching and are particularly loved by people looking to relive their cherished tea-time memories with family.
Instant Mix: For those who crave the comfort of homemade Indori meals but face time constraints, our Instant Mix range of popular brands of Indore offers a quick and easy solution to prepare dishes like Khaman, Moong Bhajia, Instant Poha, and more, bringing a taste of Indore's streets into their kitchens.
Papad: Our selection of Papad is popular among those who enjoy it as a light snack, resonating with the traditional meal finishers of Indore.
Poha: Indore’s iconic breakfast dish, known for its light yet flavorful profile, topped with sev and fresh coriander. It holds a special place in the hearts of Indore natives, making it a must-have for starting the day with a piece of home.
Jeeravan: This versatile spice blend is essential for giving Poha its distinctive taste but is also used to enhance the flavor of various other snacks and meals.
Gajak & Seasonal Products: These seasonal offerings provide a nostalgic comfort to those far from home and they visit the stores / online to buy them. .
Our range of products & brands are not just food items but emotional anchors for expatriates from Indore, evoking memories of family gatherings, festive celebrations, and everyday joys. We are building a connection with their roots from Indore that goes beyond mere consumption.
Assets Overview
Tangible Assets:
- The current value of inventory in the Mumbai store is INR 2.5 lakh.
- The furniture and the fixtures in the store cost INR 2.5 lakh.
- Intangible Assets:
- Store Location: Our store is strategically situated in a prime area that significantly contributes to the brand’s visibility and customer traffic. This location serves as a key value generator for our operations.
- Domain Name: The domain of the business is not only unique but also highly memorable, effectively encapsulating all things related to Indore. It serves as a unified brand identity for both our store and website, enhancing our brand recognition.
- Online Visibility: Over the past three years, we've successfully built a strong organic online presence within our niche. This visibility has become a critical asset, driving traffic and increasing our market influence.
- Trademarks: Indore. Online is a registered trademark in one category, with applications pending for two additional categories. This legal protection not only secures our brand identity but also bolsters our competitive edge in the market.
Facilities Overview
- Our store in Mumbai is in Kandivali East, covering 350+ square feet. It’s a cozy spot but bustling with activity as we are on a busy street opposite a large hypermarket store. We also handle all our online orders from here. The place is not just where we sell our products; it's where everything comes together – a kind of heart for our operations.
- Meanwhile, over in Indore, we’ve got our Namkeen factory. That’s where all the magic happens for our Namkeen production. We stick to the quality recipes and techniques that make these snacks taste authentic. When it comes to the other products we sell, like various Instant mixes, papad, poha, and much more from different popular brands, we carefully pick them directly from their own places in Indore, be it their stores, factories, or warehouses.
- So, whether someone’s popping into our Mumbai store or ordering online, we’ve got it all set up to manage it smoothly. This setup helps us keep things running efficiently and ensures that anyone, anywhere can get a taste of Indore whenever they want.
- The factory is personally owned by the owner and will not be a part of this transaction.
- The company is registered in Indore, but our store operates from Mumbai.
Capitalization Overview
- The business is entirely self-funded. Over the past few years, we've invested over INR 60 lakh into developing our store, enhancing our marketing efforts, and building a loyal customer base. One of the strengths of our business is that we carry no external debt or loans, which positions us strongly for future growth.
- Currently, all equity in the business is held within the family, maintaining a close-knit management structure. However, we're at an exciting point in our journey. We're open to the idea of equity dilution with the right partner who is eager not just to invest financially but to actively lead and expand our operations. We're looking for someone who is ready to roll up their sleeves and drive the next phase of growth for our brand.
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Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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