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Men's Apparel Store for Sale in Cebu City, Philippines

For sale: Well established and affordable fashion brand with 11 outlets across the Philippines.

Established 1-5 year(s)
Employees 10 - 50
Legal Entity Sole Proprietorship/Sole Trader
Reported Sales USD 140 thousand
Run Rate Sales USD 147 thousand
EBITDA Margin 30 %
Industries Men's Apparel Stores + 1 more
Locations  Cebu City
Local Time 5:54 AM Asia / Manila
Listed By Business Owner / Director
Status Active
Overall Rating
Full Sale
Asking Price: USD 193 thousand (Native Currency: PHP 11,000,000)
Reason: The owner has decided to sell the business due to financial constraints, but is also open to partner... View More
Includes physical assets worth USD 184 thousand
Interested to connect with advisors
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Business Overview
- Growing retail apparel brand based in Cebu, Philippines, offering affordable and durable fashion wear.
- Established 4 years ago, the business operates 11 company-owned outlets located across high-footfall department stores in Mindanao, Leyte, Masbate, and Cebu.
- Offers a wide range of clothing including t-shirts, tank tops, shorts, and formal wear for all genders suitable for workouts, casual wear, and special occasions.
- Strategically placed near store entrances and escalators to maximize customer engagement; each outlet receives over 50 daily walk-in customers in each outlet.
- Inventory is managed independently at each store to ensure faster restocking and local responsiveness.
- Products are manufactured through local outsourcing, balancing cost and quality; brand operates under a valid DTI registration.
- Marketing highlights include brand collaborations with celebrity Neil Coleta (ABS-CBN) and Manila-based influencer Anthony Ayuban.
- Headquartered in Cebu and led by a founder with 15+ years of experience in retail and a degree in Business Administration.
- Strengths include product innovation, supply chain agility, and store-level brand positioning.
Products & Services Overview
Casual and formal wear targeting working professionals, fitness-conscious individuals, and general walk-in retail customers seeking value-for-money fashion.
Assets Overview
Tangible assets include inventory from all branches, along with signage and display materials, store infrastructure, valued at approximately PHP 10.5 million.
Intangible assets include the brand name and logo.
Facilities Overview
All 11 outlets are company-owned and operate on rented spaces within high-footfall department stores across Mindanao, Leyte, Masbate, and Cebu. Each outlet is strategically positioned near escalators and entrances to maximize visibility and customer engagement. The brand’s head office is based in Cebu, which also serves as the operational headquarters.
Capitalization Overview
The business is currently funded through the owner's capital, operational revenue, and existing credit lines. However, due to ongoing loan obligations, cash flow is limited, impacting day-to-day operational stability. The business has received approval for expansion into multiple department stores across Luzon, Visayas, and Mindanao this year, but implementation has been temporarily delayed focussing on financial stabilization. The company is a sole proprietorship with no external shareholders.
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Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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