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Men's Footwear Company for Sale in Noida, India

Established handcrafted footwear brand for sale, specializing in juttis and mojaris for all occasions.
This Business is on a Premium Plan
Established 5-10 year(s)
Employees 5 - 10
Legal Entity Private Limited Company
Reported Sales USD 200 - 300 thousand
Run Rate Sales USD 320 thousand
EBITDA Margin 20 - 30 %
Industries Men's Footwear + 1 more
Locations  Noida
Local Time 5:18 PM Asia / Kolkata
Listed By Business Owner / Director
Status Active
Overall Rating
Full Sale
Asking Price: USD 450 thousand (Native Currency: INR 42,500,000)
Reason: The lead founder is relocating abroad and is seeking a suitable buyer to take the brand to its next ... View More
Includes physical assets worth USD 47 thousand
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Business Overview
- We’re an established footwear brand based in Noida, specializing in handcrafted juttis and mojaris for both men and women, catering to various occasions like weddings, festivals, and everyday wear.
- With over 500 unique products (SKUs) and 100 best sellers, we’ve generated an annual revenue of around ₹2.5 Crores, primarily selling through popular online marketplaces and our direct-to-consumer (D2C) website.
- Our target customers include women aged 20-45, brides purchasing for weddings, men looking to complement their ethnic outfits, and Indian diaspora buyers seeking quality footwear.
- Operating with a team of just 7 employees, we fulfill between 100-150 orders a day, peaking at around 200 during busy seasons, all while maintaining an average selling price of ₹800-900.
- The production is outsourced to a trusted third-party manufacturer, which helps us maintain quality and efficiency without the overhead of running a factory.
- Revenue streams come from various channels, including major marketplaces like Myntra, Amazon, and Flipkart, as well as our D2C Shopify site and international sales via platforms like Etsy and Aza Fashions.
- Our management team brings over 14 years of experience in corporate and digital marketing, ensuring we have strong connections with marketplace partners and top-notch logistics solutions.
- Recognized under Startup India and fully compliant with GST and IEC regulations, we leverage in-house tech for inventory tracking and order processing, setting the stage for future expansion into ethnic clothing and jewelry.
Products & Services Overview
The business specializes in handcrafted juttis and mojaris for both men and women, catering to various occasions like weddings, festivals, and everyday wear.
Assets Overview
Tangible assets.
- Inventory worth ₹35+ lakh, comprising active, fast-moving hero products.
- 1,500 sq. ft. rented warehouse with a transferable rental agreement and infrastructure.
- Warehouse equipment including 2 desktop computers, 1 laptop, 2 printers, ACs, coolers, fans, exhaust systems, electrical fittings, 2 inverters, surveillance system, fridge, water coolers, furniture, and storage racks.

Intangible assets.
- Established ethnic footwear brand with over 8 years of legacy and strong recognition across India.
- Registered trademarks under Classes 25, 35, and 14.
- Live Shopify D2C website and two domain names.
- Marketplace presence across Myntra, Amazon, Flipkart, Ajio, Nykaa, Tata Cliq, quick-commerce fashion platforms, Etsy, Aza Fashions, and other international marketplaces.
- Portfolio of 500+ SKUs, including 100+ marketplace bestsellers with strong product ratings.
- Customer base built through 1.5 lakh+ fulfilled orders.
- Active social media presence across Instagram, Facebook, LinkedIn, X, Pinterest, and YouTube.
- In-house technology stack featuring AI image generation tools, AI e-commerce video tools, video management for order processing and SPF claims, inventory tracking, and production planning automation.
- Integrated e-commerce order management system (OMS).
- Established artisan and supplier network, along with B2B and private-label relationships with leading brands.
- Business intelligence, category expertise, and growth plans developed over 8+ years.
- Fully GST-compliant and export-compliant private limited company, with 100% shareholding included in the transaction.
Facilities Overview
Operations run from a 1,500 sq ft single-floor (ground floor) rented warehouse in a commercial area of Delhi NCR/Noida. The premises, covered by a transferable rental agreement that can be renewed or extended, are fully fitted for ecommerce: storage racks, packing and dispatch zones, computers, laptop, printers, ACs, coolers, inverters, surveillance system, fridge, water coolers, furniture and electrical fittings. The ground-floor layout supports easy loading/unloading and daily courier pick-ups, and a trained in-house team manages inventory, order processing and dispatch. No manufacturing facility is required as production is outsourced to an artisan and supplier network.
Capitalization Overview
The business is fully self-funded by the promoters and has grown entirely through internal accruals, with no outside equity investment and no outstanding loans, debts or liabilities. It is held under a private limited company structure with three shareholders: two promoter-shareholders holding 45% equity each and a third shareholder holding 10%. The sale includes 100% of the company, brand and associated assets.
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Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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