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Profitable Consumer Electronics Company for Sale in Singapore

Premium earplugs company with established network of distributors and manufacturers for sale in SG.

Established 1-5 year(s)
Employees < 2
Legal Entity Private Limited Company
Reported Sales USD 9.2 thousand
Run Rate Sales USD 9.2 thousand
EBITDA Margin 40 %
Industries Consumer Electronics
Locations Singapore
Local Time 1:10 AM Asia / Singapore
Listed By Business Owner / Director
Status Moderately Active
Overall Rating
Full Sale
Asking Price: USD 116 thousand (Native Currency: SGD 150,000)
Reason: The owner is selling the business due to a demanding full-time job that limits her ability to market... View More
Includes physical assets worth USD 11.6 thousand
Interested to connect with advisors
Name, Phone, Email
Available after connect
Business Name
Not disclosed
User Verification
Documents
Aiding Sleep
Ear Plugs
ACRA Registration
Business Overview
- The product we offer is premium ear plugs with a solid aluminium body, which comes with a range of accessories.
- The sales channels include own website, distributors, and 3rd party platforms with distributors generating the most revenue for us.
- Our earplugs are specifically designed for an easier fit, which is crucial for achieving greater sound reduction and enhancing the overall user experience.
- Many users benefit from our premium ear plugs, as they effectively reduce noise levels, allowing individuals to carry on with their daily lives comfortably.
- We have established distribution in several regions, including Singapore, Malaysia, Hong Kong, and Taiwan.
- We are the is the only premium earplug brand in Singapore, and possibly in Asia, setting us apart from competitors who primarily come from the US and Europe and have larger marketing budgets.
- Our marketing strategy has focused primarily on organic sales, with no paid marketing efforts aside from a potential Kickstarter launch in the future.
- The ideal buyer for our business would be someone experienced in scaling online businesses and managing distribution channels. Additionally, they should possess knowledge of online marketing strategies and be capable of effectively positioning a premium brand in the market.
- Outsource manufacturing to a factory located in China, where we store the remaining stock. Currently, we have about 500-700 earplugs in Singapore, which require minimal space for storage.
- We operate as a fully online business, servicing international customers through our website. Locally, we have a presence on platforms such as Lazada and Carousell, where we maintain 5-star ratings and receive numerous positive reviews.
- Company has a valid ACRA registration.
Products & Services Overview
Company sells premium ear plugs with solid aluminium body. They are available in three attractive colors: blue, rose gold, and silver.
- Our target audience includes light sleepers, individuals who are sensitive to sound, concertgoers, navy personnel, residents living near renovations or construction sites, musicians, and motorcyclists.
Assets Overview
Tangible:
Earplugs and accessories stock.
Intangible:
All existing sales channels (website, online marketplace)
Website.
Registered trademarked brand.
Contacts of distributor and factory.
Facilities Overview
WFH at the moment, no offline presence.
Capitalization Overview
The business is owned 93% by the founder, with another designer holding 1% and a silent investor owning 6%.
Recent Activity
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Contact Business
3 Buyers already contacted this Business. Register below to connect now!
Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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