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Profitable Soft Furnishing Store for Sale in Vienna, Austria

Global shade sail manufacturer offering custom on-demand products with strong SEO and zero inventory model.
This Business is on a Premium Plan
Established 10-20 year(s)
Employees < 2
Legal Entity Private Limited Company
Reported Sales USD 300 thousand
Run Rate Sales USD 300 thousand
EBITDA Margin 40 %
Industries Soft Furnishing Stores + 1 more
Locations  Vienna
Local Time 9:28 PM Europe / Vienna
Listed By Business Owner / Director
Status Active
Overall Rating
Full Sale
Asking Price: USD 507 thousand (Native Currency: USD 507,000)
Reason: The owner is in his eighties and wants to consolidate his finances. He would expect to be involved i... View More
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Business Overview
- Operates a global DTC e-commerce business specializing in premium custom shade sails with strong organic SEO traction built over nearly two decades.
- Offers both custom-made and ready-made shade sails in multiple shapes, sizes, and colors designed for UV protection and outdoor shading.
- Uses a proprietary Dynamic Quoting Engine that allows customers to input dimensions and receive instant online pricing through localized websites.
- Runs a zero-inventory, on-demand manufacturing model with production handled in Asia and rapid worldwide shipping through express logistics partners. High increase in orders as compared to last year helping in boosting of the sales.
- Serves homeowners seeking backyard or patio shade solutions, commercial customers needing outdoor coverage, and government buyers purchasing through a dedicated B2G portal.
- All operations are managed by a single employee as manufacturing is outsourced, and the business operates purely as an ecommerce website with global shipping.
- Positions itself as a scalable, tech-enabled global brand supported by high-margin DTC operations and efficient manufacturing workflows.
It is important to note that the operation of the business only requires a few hours per week.

- Holds a valid Certificate of registration.
Products & Services Overview
Custom shade sails, ready-made shade sails, and instant online quoting services. Core users include homeowners, businesses, and government institutions requiring outdoor shading.
Assets Overview
There are no tangible assets included. The intangible assets include corporate entities (AU Pty Ltd, US Inc, UK Ltd) and a software license. These assets consist of a 20-year legacy brand; a portfolio of over 20 premium aged domains; a proprietary Dynamic Quoting Engine (auto-pricing/localization technology); 20-year supplier contracts with Newgrand manufacturing and DHL logistics; organic SEO rankings in six languages; and a customer database along with repeat trade goodwill.
Facilities Overview
No physical location, this fully remote e-commerce business operates with a virtual HQ in Austria. Everything from quoting to manufacturing oversight and fulfillment is managed online using cloud software and suppliers based in Asia. Absolutely no rental or lease expenses.
Capitalization Overview
The business was entirely self-funded through operational cash flows, with no external capital raised, and was sold free of debt. Ownership rests with a single shareholder, the sole owner through the holding company, holding 100% of shares across all three entities.
Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct. Note that SMERGERS is not liable for any loss, damage, costs, claims and expenses whatsoever arising from transacting with any other user from the website. The final responsibility of conducting a thorough due diligence and taking the transaction forward lies with the users. Please read best practices on SMERGERS.
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Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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