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Toys & Games Company for Sale in Noida, India

Noida-based parenting platform offering developmental programs, toy kits, and baby food products, offering full acquisition.
This Business is on a Premium Plan
Established 1-5 year(s)
Employees 10 - 50
Legal Entity Private Limited Company
Reported Sales USD 200 - 300 thousand
Run Rate Sales USD 230 thousand
EBITDA Margin 0 - 10 %
Industries Toys & Games + 1 more
Locations  Noida
Local Time 5:40 PM Asia / Kolkata
Listed By Business Owner / Director
Status Moderately Active
Overall Rating
Full Sale
Asking Price: USD 210 thousand (Native Currency: INR 20,000,000)
Reason: Seeking a strategic exit to restructure priorities and focus on a new venture. We consider this a f... View More
Includes physical assets worth USD 5.3 thousand
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Business Overview
- Digital parenting platform that provides structured child development programs for parents with children up to 5 years of age, combining personalized guidance, physical toy kits, and digital learning tools.
- Core offering is a personalised parenting program delivered through a mobile application and supported by curated toy boxes designed to stimulate early childhood development.
- Platform integrates automated, app-driven parenting journeys using proprietary frameworks built around child psychology and developmental milestones.
- Recently expanded into the clean baby food category, offering safe and healthy nutrition products aligned with early childhood development needs.
- Operates through a hybrid digital + physical model where learning programs are delivered through the app while toy kits and activity materials are shipped directly to customers from a warehouse facility.
- Built a large proprietary dataset around parenting behavior and child development using psychologist-verified frameworks and real user engagement data.
- Technology platform includes AI-driven personalization systems that deliver insights and tailored development programs to parents.
- Mobile application has achieved over 1 lakh installs with more than 35K onboarded users and a strong base of engaged parents.
- Established digital community with 110K+ monthly website visitors (previously 150K+), 53K+ Instagram followers, and 14K+ YouTube subscribers.
- Monetized user base of more than 13K paying customers with reported annual revenue of approximately INR 2.15 crore.
- Lean team of 11 professionals across technology, sales, and operations managing product development, content, and orders fulfillment.
Products & Services Overview
Primary revenue comes from the personalized parenting program bundled with developmental toy boxes, sold to urban parents with children aged 0–5 years seeking structured early childhood development support. Additional revenue streams include the app-driven automated parenting program and the recently launched clean baby food products targeting health-conscious young families.
Assets Overview
The acquisition includes intangible assets like personalized parenting mobile app with its user base, proprietary child development datasets, AI-driven personalization technology, active social media community, operational business infrastructure, experienced team, long-term parenting data assets, FSSAI and GTIN approvals for baby food products, registered trademarks and brand assets.
Tangible assets include inventory.
Facilities Overview
Operates with a remote team and a rented warehouse facility from where kits and packages are dispatched.
Capitalization Overview
Funded through a friends & family round along with a small overdraft (OD) facility of INR 16 lakh. The company currently has 3 directors and a team from IITs.
Recent Activity
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1 Buyer contacted this Business this month. Register below to connect now!
Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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