Extenssionista 8.5 /10

Extenssionista is a pioneering luxury hair extensions brand based in Romania, renowned for being the first to import authentic Russian hair into the Romanian market in 2019, following a personal sourcing visit to Moscow. Founded on principles of responsibility, quality, innovation, and authenticity, Extenssionista has rapidly become synonymous with premium, 100% natural Russian hair extensions.
The brand operates two exclusive hair extension salons in Romania and has established the first academy specialized in hair extensions, with internationally certified trainers across the UK, USA, UAE, Russia, and Lithuania. Offering a comprehensive range of two premium collections of hair extensions, Extenssionista recently expanded its portfolio to include high-end hair straighteners, hair care products, and a variety of hair extension accessories, positioning itself as a full-service luxury hair brand.
Extenssionista is currently seeking passionate and dedicated franchise partners or distributors to expand its footprint into the lucrative markets of London and Dubai. Ideal partners are entrepreneurs or investors who value hard work, humility, and share a commitment to maintaining the highest standards of quality and authenticity.
- Business model highlights.
Multiple revenue streams: Franchisees benefit from a diversified business model encompassing premium salon services, online retail of extensions and hair care products, and professional training courses.
Why choose Extenssionista?
First mover advantage: First brand to import authentic Russian hair to Romania with strong industry credibility.
- Innovative & authentic: Committed to continuous innovation while preserving authenticity in product sourcing and brand values.
- International reach: Certified trainers and brand presence across key international markets.
- Scalable business model: Designed to generate revenue from multiple channels, including services, sales, and education.
- Exclusive product line: Unique access to premium Russian hair collections unavailable elsewhere in target markets. Products:
- 100% natural Russian hair extensions (two premium collections)
- Professional hair tools.
- Hair care products for natural and extension hair.
- Accessories for application and maintenance.
Services:
- Hair extension salon services.
- Professional training academy.
- E-commerce platform with global shipping. London, Dubai. Connect with us on SMERGERS and we will guide you through the process. Our expectation from partners.
We seek partners who recognize and respect the journey of a brand built from the ground up, without external financial backing. Extenssionista is the result of years of determination, hard work, and a clear vision. We value those who share our principles of authenticity, resilience, and a commitment to long-term, sustainable growth. Franchise partner will receive full end-to-end support designed to ensure your success in representing our luxury brand.
1. Product & brand training.
- Comprehensive training on all product lines, including hair extensions, tools, and accessories.
- In-depth education on the sourcing and quality standards of 100% natural Russian hair.
- Access to our internationally certified academy with 13 specialized courses to develop technical and sales expertise.
2. Marketing & promotional support.
- Professionally designed digital assets and brand guidelines for local adaptation.
- Campaign templates for social media, influencer marketing, and email outreach.
4. Operational & business support.
- Assistance in setting up the sales or distribution channel, including location scouting if needed.
- Ongoing business consulting for market entry strategies, legal compliance, and growth scaling.
- Regular check-ins and performance reviews with our business development team.
5. Product flow.
- Optimized stock control to maintain ideal product levels and minimize shortages.
- Dependable distribution processes to ensure continuous product availability.
- Fast and secure dispatch from our fulfillment center to support your business needs.