Kayu 7.4 /10

- Kayu is a gourmet food store offering a variety of products to fulfill all kinds of needs from great prices to lifestyle needs.
- Kayu is different from others as the concept is to open express stores i. e. 400-700 sq ft stores giving all the essentials as well as the fascinating products and also, we try to minimise our daily operational costs and stocking as per needs and the region demand.
- As of now, after a years' operation we have been getting an average foot fall of 30 customers daily.
- We are an Udyam registered business, with a GST Certificate and company PAN. From daily needs to fulfilling gourmet needs, Kayu has it all - offering milk, exotic veggies, snacks and organic pulses and oils.
More than 100 brands are placed at the store. Pune, Nashik, Mumbai, Maharashtra, Goa. Connect with us on SMERGERS and we will guide you through the process.
Initial inquiry & application.
Discussion & brand introduction.
Location review & feasibility.
Business plan & financial review.
Franchise agreement signing.
Store design & setup.
Training & pre-launch preparation.
Grand opening. Commit to brand excellence.
- Uphold Kayu’s premium quality standards, customer experience protocols, and store aesthetics at all times.
Operational involvement.
- Be actively involved in the daily operations or appoint a capable and trained store manager to oversee smooth functioning.
Local market engagement.
- Understand and engage with the local community to build loyal customer relationships and drive footfall through creative outreach and sampling.
Maintain inventory & hygiene standards.
- Ensure proper inventory management, follow franchise protocols, and maintain high levels of cleanliness, hygiene, and visual merchandising.
Participate in marketing initiatives.
- Collaborate with our central marketing team to implement campaigns, promotions, and seasonal activations tailored to your location.
Timely reporting & compliance.
- Share sales reports and insights regularly, and comply with franchise guidelines and legal/statutory requirements.
Invest for long-term success.
- Approach the business with a growth mindset and commitment to uphold Kayu’s vision and values as a long-term brand partner. Store setup & design.
- End-to-end assistance in selecting the right location, store layout planning, and execution using our premium design language.
Training & onboarding.
- Thorough training for you and your team covering operations, customer service, product knowledge, and store management.
Branding & marketing.
- Access to a central marketing calendar, social media campaigns, influencer collaborations, and launch support customized for your region.
Supply chain & product access.
- Reliable sourcing and timely delivery of high-quality, curated gourmet products via our well-established supply chain.
Technology & POS support.
- Integrated billing systems, inventory management tools, and analytics support to help streamline operations and track performance.
Ongoing operational guidance.
- Regular check-ins, performance reviews, and access to our franchise support team for troubleshooting and business mentoring.
Promotional & seasonal support.
- Customized promotions, festive hampers, limited-time offerings, and merchandising strategies to boost seasonal sales.
Launch & expansion guidance.
- Grand opening support, PR assistance, and roadmap planning if you're looking to open multiple outlets over time.