Enterprise Software Startup for Sale in Dubai, UAE

Products/Services:
- Automated MT5 trading algorithms (Expert Advisors)
- VPS-hosted deployment (users don't manage infrastructure)
- Ongoing strategy updates and support.
Who uses them:
- Prop firm traders (~95% of user base) seeking to pass evaluation challenges and manage funded accounts.
- High willingness to pay due to ROI-driven decision-making (funded accounts can yield significant profit splits)
How they use them:
- Subscribe (~1,428 AED/month), receive license key.
- Bots run on self-managed VPS linked to user's MT5 broker account.
- Algorithms execute trades automatically 24/5 to hit prop firm profit targets while staying within drawdown limits.
The value proposition is removing technical friction users get a "plug and play" trading system without needing to code, configure servers, or manually trade. Intangible Assets (primary value):
- Full source code: Next. js web app, Supabase backend, Cloudflare Workers.
- MT5 Expert Advisor algorithms.
- Domain.
- Brand and trademark.
- Customer database (16 active subscribers + historical leads)
- License key management system.
- Stripe account with payment/subscription history.
- Affiliate network and relationships.
- Documentation, SOPs, and technical architecture.
- Supabase database with all user data.
- Cloudflare and Vercel configurations.
Tangible Assets:
- None fully cloud-based, no physical equipment or inventory. Infrastructure is 100% cloud-based:
- Website hosted on Vercel.
- Backend/database on Supabase.
- API layer on Cloudflare Workers.
- Customer bot deployment on third-party VPS providers.
Implications for buyer:
- No lease obligations or real estate costs.
- Operate from anywhere (location-independent)
- Easily transferable just transfer account credentials. Funding:
- 100% bootstrapped/self-funded.
- No external investors or venture capital.
- Revenue-generating from paying customers.
Debts/Loans:
- Debt-free business.
- No outstanding liabilities.
Ownership:
- Single owner.
- Clean cap table with no minority shareholders, convertible notes, or equity commitments.
Implication for buyer:
- Full ownership transfers cleanly in acquisition.
- No investor approvals or complex shareholder agreements required.
- No debt service obligations post-acquisition.