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Newly Established Personal Care Products Business Equity Stake For Sale in Vandarvela, India

Business is a kids’ oral-care brand, designed to make daily brushing engaging, habit-forming for children.

Established 0-1 year(s)
Employees 2 - 5
Legal Entity Sole Proprietorship/Sole Trader
Reported Sales USD 2.1 thousand
Run Rate Sales USD 5 thousand
EBITDA Margin 30 - 40 %
Industries Personal Care Products
Locations  Vandarvela
Local Time 9:49 AM Asia / Kolkata
Listed By Business Owner / Director
Status Active
Overall Rating
Partial Stake Sale
USD 5.2 thousand for 10.0% stake (Native Currency: INR 500,000)
Reason: - Raising investment to expand the business, purchase additional machinery, enhance marketing effort... View More
Includes physical assets worth USD 1.04 thousand
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Business Overview
- Business is an oral-care brand based in Vandarvela, specializing in strawberry-flavored toothpaste that kids love.
- Business make brushing fun and engaging for kids, transforming it into a daily habit for children.
- Currently, the product line features just the one flavor, but we have plans to introduce more flavors in coming days.
- The sales are primarily online, making up about 70%, through shopify store and meesho store but it is also having a store presence offline.
- Right now, business is processing around 20 orders daily, producing 100 units per day at 50% capacity.
- The average order value stands at INR 49, which keeps the offerings affordable for families.
- The business operates with a team of two members: one is the owner, and the other handles production, packaging, and maintenance.
- Parents are constantly choosing the product because of the superhero-themed packaging makes brushing time a fun for the kids.
Products & Services Overview
The business’s top-selling product is its strawberry-flavored kids’ toothpaste, which parents purchase primarily online through Shopify and Meesho, while also available offline. Families choose it because the superhero-themed packaging makes brushing fun and engaging for children, helping them build a daily oral-care habit at an affordable price point.
Assets Overview
- Tangible assets: land & building, machineries.
- Intangible assets: Shopify store, meesho store, Udyam certificate, FSSAI, Food and cosmetic license.
Facilities Overview
Owned Factory of 300 sq. ft, on the ground floor.
Capitalization Overview
Fully bootstrapped with no loans, and a sole owner holding the entire business.
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Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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