Pet Shop Investment Opportunity in Gurgaon, India

- The company is using pet tech backed by animal nutrition sciences to differentiate itself from the competition.

- They aim to build a nutrition marketplace for pets where pet parents can talk to experts ranging from dry food, wet food, freeze-dried food, and home-cooked food to BARF (biologically appropriate raw food).

- The emphasis the business lays on information either via blogs or social media is unmatched.

- They aspire to be the single source of truth for Indian pet parents.

- More importantly, the cross-section of pet data and pet parent data is helping the business shape upselling, cross-selling, and marketing strategies that enable us to pre-emptively suggest products for future life stages of the pet.

- The business has one founder and has not taken any loans previously.

- Company is represented by an advisor on the platform.

The company has 3 private label brands, and 80 marketplace brands, and is building the world's first nutrition marketplace.

The company doesn't have any physical assets.

Intangible assets include the brand name.

The company is remotely working from different places online.