British School Of Marketing International 9 /10

✅About:
- British School of Marketing International (BSMI) was established in 2014.
- It is a dynamic business and marketing college focused on creating outstanding opportunities for international students.
- With a strong portfolio of university partnerships in the UK and overseas, BSMI supports smooth progression into undergraduate, postgraduate, and MBA studies.
- Students choose BSMI for direct progression routes, as well as affordable and flexible higher education pathways that make world-class learning more accessible.
✅Accreditations & recognitions:
- Accredited by the British Council for delivering English Language programmes.
- Accredited by ATHE for Academic Pathway courses, which are Ofqual-regulated and recognised by the Department for Education.
- Recognised Pearson centre, delivering the prestigious BTEC Level 3 in Business.
✅Academic pathway courses:
- The ATHE academic qualifications are delivered over 36 weeks.
- These provide guaranteed progression into:
- The 1st, 2nd, or final year of undergraduate degrees.
- MBA and postgraduate entry routes.
✅Future expansion:
- Soon introducing:
- Pearson HNC level 4 in business.
- Pearson HND level 5 in business.
- These programmes offer access to internationally respected qualifications leading to top-up degrees and career advancement.
✅Our strengths:
- High-quality teaching.
- Globally recognised qualifications.
- Strong university partnerships.
- Equipping students with the skills, knowledge, and opportunities to succeed on the international stage.
✅Licenses and registrations required:
- Franchise partners are required to obtain the necessary local education licenses, while we will provide accreditation from the British Council, ATHE, and Pearson, along with compliance support for Ofqual and Department for Education regulations.
✅Franchise operations:
- The franchise model is FOFO, and our team will visit the franchisee’s location to provide support and conduct teacher training.
✅Monthly sales & profit margin:
- Our projected monthly sales and profit margin for each franchise outlet are based on the performance of our existing outlet.
- To reach these figures, a franchise partner would need to enroll around 60 students, with each student paying an annual tuition fee of GBP 5,000.
- This will generate a total revenue of GBP 300,000. Since it is an educational institution, the organization will receive this amount during the admission period. Accordingly, we have calculated the average monthly sales as GBP 25,000.
- Franchise partners are required to have their own facility with classrooms. The investment figures provided cover the brand fee and operational expenses such as salaries and utilities, but exclude the cost of acquiring a facility, as real estate values vary across our target countries.
- Since the brand fee covers the education system and all necessary course kits, the only additional expenses for the outlet will be the salaries of two staff members and utilities. With this structure, the outlet can expect to achieve an EBITDA of approximately 40%, or around GBP 10,000 per month. 🌍 English language courses:
- BSMI is accredited by the British Council to deliver high-quality English programmes. Whether students want to prepare for university entry, improve academic English, or enhance career prospects, our courses provide the confidence and fluency needed to succeed in the UK and beyond. We provide courses in:
- General English.
- Academic English.
- IELTS preparation.
- Pre-sessional English.
- Pre-master’s degree.
🎓 Academic pathways (ATHE – Ofqual regulated):
- We are proud to be accredited by ATHE to deliver Ofqual-regulated business and management pathways. Each qualification runs for 36 weeks and provides a direct progression route into UK university degrees.
- Level 3 foundation in business & management → entry into the first year of undergraduate study.
- Level 4 extended diploma → equivalent to the first year of university.
- Level 5 extended diploma → equivalent to the second year of university.
- Level 6 extended diploma → equivalent to the final year of an undergraduate degree.
- Level 7 diploma → progression to MBA and postgraduate degrees.
- Students also benefit from university partnerships that guarantee smooth progression into degrees in the UK and overseas.
📚 Pearson qualifications:
- As a recognised Pearson centre, BSMI delivers globally respected vocational qualifications that bridge the gap between study and employment.
- BTEC level 3 in business – ideal for students looking to build a strong foundation in business principles and progress to higher education.
✅Coming soon:
- Pearson HNC (level 4) in business – equivalent to the first year of university.
- Pearson HND (level 5) in business – equivalent to the second year of university, leading to direct entry into the final year of a degree.
- These qualifications are highly practical, industry-focused, and widely recognised by employers and universities worldwide.
🎯 University progression routes:
- Through BSMI’s network of direct university partnerships, students enjoy guaranteed entry routes into undergraduate and postgraduate programmes across the UK. Our affordable pathways make higher education more accessible while maintaining the academic rigour needed to thrive at top institutions.
- Progression options include:
- Undergraduate degrees (Year 1, Year 2, or final year entry)
- Master’s programmes.
- MBA programmes. India, Indonesia, USA, Saudi Arabia, Malaysia, Sri Lanka. You can connect with us on SMERGERS, and we will guide you through the process. 🏢 BSMI satellite centre requirements:
- To ensure academic delivery meets UK standards and offers a consistent experience across global locations, all BSMI satellite centres are expected to meet a minimum set of operational and infrastructure requirements. These standards are essential for maintaining academic credibility, delivering a professional learning environment, and ensuring students receive the highest quality education experience aligned with BSMI UK.
✅Classroom facilities:
- Each centre must have at least two fully equipped classrooms, each with a seating capacity of 15–20 students.
- Classrooms should be quiet, well-lit, ventilated, and compliant with safety and accessibility standards.
- Flexible furniture layouts should allow for both lecture-style teaching and interactive group sessions.
✅ Presentation and teaching equipment:
- Classrooms must be equipped with multimedia projectors or smart TVs to facilitate digital presentations, video lectures, and virtual moderation.
- A whiteboard (or digital writing board) should be installed in each classroom for instructional delivery.
- Centres should have reliable high-speed internet (Wi-Fi) to support BSMI's digital learning tools and access to the online portal.
✅Staffing requirements:
- Each centre must employ at least two qualified academic instructors, preferably with experience in delivering international or vocational curricula.
- A minimum of two administrative staff members should be present to manage admissions, student support, record keeping, and liaise with BSMI UK.
- Staff must undergo orientation and continuous training provided or approved by BSMI to ensure alignment with academic policies.
✅Technology and student access:
- Centres should provide access to computers, laptops, or tablets for students to complete assignments.
- Devices can be located in classrooms or a small digital lab area, ensuring that students are not dependent on personal devices alone.
- Secure storage and regular software updates must be maintained to support academic integrity and system compatibility.
✅Branding and visual identity:
- Centres must feature BSMI-approved external and internal signage, including branded reception boards, classroom door signs, and information displays.
- The use of the BSMI logo and name must strictly follow branding guidelines (no alterations in colour, proportion, or usage).
- All marketing materials (flyers, social media posts, brochures) must be co-branded or pre-approved to ensure consistency with BSMI UK’s identity.
✅ Health and safety compliance:
- The premises must meet local fire safety regulations, hygiene protocols, and basic accessibility requirements for students and staff.
- Emergency exits, fire extinguishers, and first-aid kits must be visibly available and properly maintained.
🎓 Academic structure:
- The academic model for BSMI satellite centres is designed to be both structured and flexible, supporting students at various entry points while ensuring alignment with UK higher education standards. The structure also allows partner centres to scale their offerings progressively, ensuring quality control and operational readiness.
📅 Year 1: Foundation programme launch:
- In the first year of operation, each satellite centre will exclusively deliver the International Foundation Diploma.
- This programme is tailored for students who have completed high school (Grade 12 or equivalent) and intend to progress to UK universities.
- The curriculum provides a strong foundation in academic English, subject-specific modules, and critical study skills, preparing students for UK higher education.
📈 From year 2 onwards: Foundation + level 4:
- From the second year of operation, centres may expand to include:
- Level 4 diploma (Year 1 of a UK degree).
- Continued delivery of the foundation programme.
- Direct entry into Level 4 will be open to students who meet the required academic background and demonstrate strong English proficiency (e. g. , IELTS 6.0 or equivalent).
- All teaching at the local centre is carried out by BSMI-trained faculty, with continuous academic moderation and support from BSMI UK.
🔄 Flexible UK progression at multiple stages:
- Students can progress to the UK for further study at different stages, depending on their personal goals, academic performance, and financial readiness:
- After foundation → direct progression to a UK university for Year 1 (Level 4).
- After level 4 → transfer to the UK for Year 2 (Level 5).
- After level 5 → transfer to a UK university for the final year (Level 6).
- This modular approach allows students and families to balance cost, readiness, and visa strategy, while still benefiting from a complete UK degree pathway.
- Students progressing to the UK for level 6 are also eligible for the UK’s Post-Study Work Visa (Graduate Route), which provides up to 1 year and 6 months of work rights after graduation. 🤝 From a partner's perspective:
- BSMI satellite centres are designed for experienced education providers, agencies, or training institutes that wish to align with a global brand and deliver academic programmes with integrity, compliance, and support.
🤝Partnering with BSMI provides:
- Association with a reputable UK brand.
- BSMI is recognised by Pearson, ATHE, and other UK awarding bodies.
- Operating as a licensed BSMI satellite centre enhances your brand equity and credibility in the education sector.
🤝Ready-made academic infrastructure:
- No need to develop curriculum or assessment frameworks.
- BSMI provides structured syllabi, schemes of work, exam formats, grading rubrics, and teacher training.
🤝Dedicated support and compliance oversight:
- Regular moderation, performance reviews, and academic checks are carried out by BSMI’s UK team.
- Ensures your centre operates in line with UK academic expectations and requirements.
🤝High-margin, scalable business model:
- Lucrative revenue share with low delivery costs.
- Strong return on investment with flexibility to scale operations to new cities or states.
🤝Exclusive BSMI branding and portal access:
- Partners receive access to the BSMI student management system.
- Includes branded learning materials, email templates, and access to the BSMI digital ecosystem.
- Ensures an immersive brand experience for students.
🤝Operational and marketing support:
- Branded materials, digital marketing resources, and training webinars.
- Agent recruitment support to help build and grow your centre.