Pool Academy Aquatics 8.7 /10

Pool Academy Aquatics is an international aquatics club based in the United Arab Emirates, South Africa, and India. We are currently the largest privately owned swimming/ aquatics company in the world.
Our brand Pool Academy began in October 2011, in a town called Durban, South Africa. It then evolved into Pool Academy Swim School, which concentrated on providing swimming lessons and coaching to the community in South Africa.
In 2017, we changed our entire operation to a club setting in South Africa and we called ourselves Pool Academy Aquatics.
Pool Academy Aquatics UAE was born in January 2019. This new birth gave rise to the collaboration of two national swimming curricula (England and South Africa).
Global Chief Executive of Pool Academy Aquatics arrived in Dubai with a vision of creating an International Aquatics Club - the very first privately owned aquatics club to be on two continents, anywhere in the world.
Global Chief of Operations at Pool Academy Aquatics arrived in Dubai with a vision of merging the British Swimming Curriculum with another.
Both promoters met in Dubai, where they realized that they both shared the same vision and goals. With an established brand in South Africa and another promoter's exemplary English experience, Pool Academy Aquatics UAE is set to be the most successful Aquatics Club in the world.
As of this year, Pool Academy has now set its sights on another country - this country being India. We are extremely proud to establish our brand in a country that has so much to offer. With the exact same model used in other parts of the world, we intend to take on the market by storm.
At Pool Academy Aquatics, our ultimate goal is to provide a quality service at an affordable price. In the United Arab Emirates, we have begun providing our swimming and water polo programs to the community and will then move on to providing our synchronised swimming program.
Investment from franchise partner:
Partnering with us will mean that the franchise partner will enter into a single-unit franchising agreement. This arrangement grants the franchisee the right to open and operate a single franchise unit.
- Franchisee will need to pay an initial franchising fee of ZAR 500,000.
- Once your business is operational, the franchisee would need to pay royalty fees of 10% of gross revenue per month.
What the franchisee will get in return:
Our brand is recognized worldwide in the Aquatics Industry, due to our far-reaching foothold. When a franchise partner buys into our franchising model, we place the world and its fortunes at their doorstep. Besides this, the franchisee is guaranteed the below:
- High and constant revenue returns on a monthly basis.
- The single-unit franchise consists of multiple revenue-generating divisions (training, swimming, water polo, and synchro)
- Sales figures for our franchise format are based on the sales generated by our current venues. The investment required is low due to the asset-light nature of the business which only requires a rented pool venue and few fixed assets. - Aquatics training courses for potential candidates that want to pursue a career in swimming teaching, baby and pre-school swimming teaching, pool lifeguarding and safety for swimming teachers, etc.
- Swimming and water polo lessons for children and adults.
- Competitive swimming and competitive water polo for children and adults.
- Swimming and water polo lessons for people with special needs/ disabilities.
- Aqua aerobics for adults.
- Swimming and water polo lessons for babies and toddlers.
- Private swimming and private water polo lessons for children and adults.
- Home visit swimming lessons for children and adults. India, China, Nigeria, UK, Singapore, Saudi Arabia, South Africa, Kenya, UAE, Qatar, Kuwait, Oman, Bahrain. - Step 1: Connect with through SMERGERS. Apply and complete the form - receiving the information brochure.
- Step 2: Receive the franchise agreement to be reviewed.
- Step 3: Send the signed agreement, make payment and start your own franchise business. The franchisee is expected to ensure our brand is operated efficiently, as per the training provided - conforming to all methods/ processes of compliance. This will ensure that their franchise succeeds and is profitable in the short and long term. - The franchisee will be assigned a launch support specialist that will successfully ensure the launch of your location/venue. This support will be provided remotely through online meetups.
- Our new pool opening system will help and guide you 3 months prior to your grand opening.
- Monthly support calls to track business progress.
- On-site and continuing education.
- KPI management, benchmarking, and economic coaching.
- Marketing support in terms of strategy and planning of marketing activities.
- Local community marketing implementation.
- Digital marketing strategy and optimization assistance.
- Social media and content marketing guidance.