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Hotel for Sale in Razlog, Bulgaria

Award-winning 5-star apart-hotel in Bulgaria with 126 units, modern SPA, and turnkey operation.
This Business is on a Premium Plan
Established 10-20 year(s)
Employees 50 - 100
Legal Entity Private Limited Company
Reported Sales USD 4.6 million
Run Rate Sales USD 4.6 million
EBITDA Margin 30 - 40 %
Industries Hotels
Locations  Razlog
Local Time 10:59 AM Europe / Sofia
Listed By Business Owner / Director
Status Active
Overall Rating
Full Sale
Asking Price: USD 13.2 million (Native Currency: BGN 22,000,000)
Reason: Other businesses plans.
Includes physical assets worth USD 6 million
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Business Overview
- Luxury 5-star apart-hotel for sale in Bulgaria, built 18 years ago, with modern SPA and infrastructure.
- Property features 126 studios and apartments: 56 directly owned, 60 under management contract, and 10 free.
- Award-winning hotel with distinctions such as “Best 5-Star Mountain Spa Hotel” and “Best Hotel in Bulgaria. ”
- Guest rating of 9.1 on Google reflects strong reputation and consistent guest satisfaction.
- Facilities include 3 restaurants, 2 SPA centers (one adults-only), conference halls, fitness center, kids’ amenities, EV charging, and ample parking.
- Equipped with modern technical infrastructure: solar panels, BMS, substation, diesel generator, and video surveillance.
- The business hires contract employees to handle daily operations.
- Professionally managed for the last three years by a reputed company, ensuring operational continuity.
- Turnkey condition with no immediate renovations required; ongoing maintenance and refurbishments ensure excellent upkeep.
- Operates with a valid operations license.
Products & Services Overview
- Premium hospitality services: luxury stays in studios and apartments, spa and wellness packages, fine dining, and conference facilities.
- Clientele includes leisure travelers, corporate groups, families, and international tourists seeking luxury mountain experiences.
Assets Overview
The tangible assets include a total built-up area of 13,000 sqm, with 8,000 sqm dedicated to hotels and apartments. There are 126 studios and apartments, of which 56 are owned, 60 operate under a management contract, and 10 are free. The property boasts distinctions such as "Best 5-star mountain spa hotel" and "Best hotel in Bulgaria. "
Facilities Overview
The hotel operates from a self-owned facility situated in Bansko, near the city of Razlog.
- Total built-up area: 13,000 sqm.
- Hotel and apartments owned: 8,000 sqm.
- 126 studios and apartments.
The facilities feature three restaurants, two SPA centers (including a new adults-only project), conference halls, a fitness center, parking, kids' amenities, and EV charging stations. Technical elements include solar panels, a BMS, a substation, a diesel generator, and video surveillance.
Capitalization Overview
The business is owned by a sole owner. There are no debts in the business.
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23 Buyers viewed this Business this week. Register below to connect now!
Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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