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Home Furnishing Shop Investment Opportunity in Gurgaon, India

Providing consumers with designer, and high-quality home decor products at affordable prices.
This transaction has concluded.
This Business is on a Premium Plan
Established 5-10 year(s)
Employees 10 - 50
Legal Entity Private Limited Company
Reported Sales USD 1.44 million
Run Rate Sales USD 1.44 million
EBITDA Margin 25 %
Industries Home Furnishing Shops + 1 more
Locations  Gurgaon
Local Time 9:14 AM Asia / Kolkata
Listed By Advisor / Business Broker
Status Active
Overall Rating
Partial Stake Sale
USD 300 thousand for 9.0% stake (Native Currency: INR 25,000,000)
Reason: The company aims to be a global player in the home decor & furniture category, they want it to becom... View More
Includes physical assets worth USD 6 thousand
Documents
Business Overview
- Business has come up with provisional financials for this FY. The sales have increased by 36% from INR 7 crores in the last FY to INR 9.6 crores in this FY, net of GST.
- The business also had a solid start in the coming FY. Last couple of months sales, this year were up 40% vs the corresponding months last year.
- The company recorded a healthy profit in this FY ie around 11% of sales. The business continues to have a strong focus on unit economics. The brand has been built to be a sustainable, growing & profitable business since its inception.
- In the last month, the company onboarded D2C guru and prominent advisor, Arjun Vaidya (scaled and exited Dr. Vaidya’s D2C vertical from scratch) and he will help in the D2C expansion.
- Backed by Shark Tank India. Bagged a deal from Ms Namita Thapar offering the same valuation to investors in this round.
- Company is launching new categories & the business would come across as a one-stop solution in the home decor sector.
- Targeting ARR of INR 26 cr & above in the next FY.
- A Singapore-based institutional investor is a lead investor for this round.
- Shark Tank winner, this company is a home-to-decor & furniture brand specializing in utility-based designer products, built-in quality, and available at an accessible price point. We aim to become a household name within & outside India in this category competing with global players in terms of design & quality. Working with local artisans makes it easier to maintain quality and provide best-in-industry prices.
Rave review on Shark Tank.
- "I would buy your products", said one of the Sharks.
- We have secured a cheque from a Shark in Shark Tank 2.
- "Very affordable and aesthetic products", said the investor Shark.
Business Highlights.
- ARR of Rs 12 crores with EBITDA of 25%
- The company prides itself on design aesthetics, high quality & authentic raw materials, and price accessibility – making it available for consumers.
- Product categories are very niche and new for the market, hence less competition.
- The company has 7 category bestsellers on Amazon.
- The company has 4,500 monthly orders and 40% of the total sales come from its own website.
- We've grown 2x+ year on year since inception, with more than 1 Lac customers served and over INR 25 crores in lifetime sales. We are projecting to be an INR 100 crore brand in the next 2 years.
- Secured investment from We-founder circle in the past worth INR 35 lakhs so the company is almost bootstrapped.
Products & Services Overview
Home decor, kitchen, dining, furniture, tableware, and serve ware.
Assets Overview
Tangible assets - laptops, desktops, photography equipment, warehouse infrastructure such as racks, pallets, and CCTVs.
Facilities Overview
Have a small rented office in Gurgaon with all office furniture.
Capitalization Overview
There are 2 founders. 80% of the equity with two founders, while 6 investors own 15%, and the rest 5% is with advisors.
The company also has debt funding of INR 1.1 crore.
Recent Activity
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This transaction has concluded. View similar business opportunities on SMERGERS
Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.

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