↩ Go Back
Need help?

Home Furnishing Shop Investment Opportunity in Gurgaon, India

Providing consumers with designer, and high-quality home decor products at affordable prices.
This transaction has concluded.
This Business is on a Premium Plan
Established 5-10 year(s)
Employees 10 - 50
Legal Entity Private Limited Company
Reported Sales USD 1.44 million
Run Rate Sales USD 1.44 million
EBITDA Margin 25 %
Industries Home Furnishing Shops + 1 more
Locations  Gurgaon
Local Time 9:14 AM Asia / Kolkata
Listed By Advisor / Business Broker
Status Active
Overall Rating
Partial Stake Sale
USD 300 thousand for 9.0% stake (Native Currency: INR 25,000,000)
Reason: The company aims to be a global player in the home decor & furniture category, they want it to becom... View More
Includes physical assets worth USD 6 thousand
Business Overview
- Business has come up with provisional financials for this FY. The sales have increased by 36% from INR 7 crores in the last FY to INR 9.6 crores in this FY, net of GST.
- The business also had a solid start in the coming FY. Last couple of months sales, this year were up 40% vs the corresponding months last year.
- The company recorded a healthy profit in this FY ie around 11% of sales. The business continues to have a strong focus on unit economics. The brand has been built to be a sustainable, growing & profitable business since its inception.
- In the last month, the company onboarded D2C guru and prominent advisor, Arjun Vaidya (scaled and exited Dr. Vaidya’s D2C vertical from scratch) and he will help in the D2C expansion.
- Backed by Shark Tank India. Bagged a deal from Ms Namita Thapar offering the same valuation to investors in this round.
- Company is launching new categories & the business would come across as a one-stop solution in the home decor sector.
- Targeting ARR of INR 26 cr & above in the next FY.
- A Singapore-based institutional investor is a lead investor for this round.
- Shark Tank winner, this company is a home-to-decor & furniture brand specializing in utility-based designer products, built-in quality, and available at an accessible price point. We aim to become a household name within & outside India in this category competing with global players in terms of design & quality. Working with local artisans makes it easier to maintain quality and provide best-in-industry prices.
Rave review on Shark Tank.
- "I would buy your products", said one of the Sharks.
- We have secured a cheque from a Shark in Shark Tank 2.
- "Very affordable and aesthetic products", said the investor Shark.
Business Highlights.
- ARR of Rs 12 crores with EBITDA of 25%
- The company prides itself on design aesthetics, high quality & authentic raw materials, and price accessibility – making it available for consumers.
- Product categories are very niche and new for the market, hence less competition.
- The company has 7 category bestsellers on Amazon.
- The company has 4,500 monthly orders and 40% of the total sales come from its own website.
- We've grown 2x+ year on year since inception, with more than 1 Lac customers served and over INR 25 crores in lifetime sales. We are projecting to be an INR 100 crore brand in the next 2 years.
- Secured investment from We-founder circle in the past worth INR 35 lakhs so the company is almost bootstrapped.
Products & Services Overview
Home decor, kitchen, dining, furniture, tableware, and serve ware.
Assets Overview
Tangible assets - laptops, desktops, photography equipment, warehouse infrastructure such as racks, pallets, and CCTVs.
Facilities Overview
Have a small rented office in Gurgaon with all office furniture.
Capitalization Overview
There are 2 founders. 80% of the equity with two founders, while 6 investors own 15%, and the rest 5% is with advisors.
The company also has debt funding of INR 1.1 crore.
Recent Activity
Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct. Note that SMERGERS is not liable for any loss, damage, costs, claims and expenses whatsoever arising from transacting with any other user from the website. The final responsibility of conducting a thorough due diligence and taking the transaction forward lies with the users. Please read best practices on SMERGERS.
This transaction has concluded. View similar business opportunities on SMERGERS
Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.


  • Why can’t I see the business’ name or contact number? How do I contact the business?
  • What level of due diligence does SMERGERS conduct on the businesses/member?
  • How active are the business profiles listed on SMERGERS?
  • How does SMERGERS rate business profiles?
  • Do I need to pay to connect with a business?
  • Show more