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Men's Apparel Store Equity Stake For Sale in New Delhi, India

Indian men's intimate clothing brand with strong online-traction, seeking investment to scale and expand offline.

Established 1-5 year(s)
Employees 5 - 10
Legal Entity Limited Liability Partnership (LLP)
Reported Sales USD 200 - 300 thousand
Run Rate Sales USD 250 thousand
EBITDA Margin 0 - 10 %
Industries Men's Apparel Stores + 1 more
Locations  New Delhi
Local Time 2:35 PM Asia / Kolkata
Listed By Management Member
Status Active
Overall Rating
Partial Stake Sale
USD 104 thousand for 8.0% stake (Native Currency: INR 10,000,000)
Reason: We are seeking funding to strengthen digital marketing and establish offline stores in Mumbai and Ba... View More
Includes physical assets worth USD 52 thousand
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Business Overview
- India's early men's intimate clothing brands offering a specialised range of intimate and lifestyle apparel.
- Product portfolio includes jockstraps, bodysuits, roleplay dresses, Frenchies, thongs, boxers, swimwear and related accessories.
- Sells through its own website and online platforms, with approximately 60% of sales generated through the company's website.
- Has built a customer base of approximately 65,000 customers, with more than 100,000 happy customers.
- Customers have given the brand an average rating of 4.5/5.
- The brand appeared on a popular Indian funding television reality show this year, providing additional brand visibility.
- The company is targeting an annual recurring revenue of approximately INR 2.5 crore for the current financial year.
- Recently launched an Android application to strengthen its direct-to-consumer channel.
- Currently working on expanding into offline distribution to complement its established online sales channels.
- Received the Emerging Brand of the Year award in the Men's Intimate category.
- Holds GST registration.
Products & Services Overview
Men's intimate clothing including jockstraps, bodysuits, thongs, boxers, swimwear and accessories, serving a growing consumer base through online channels.
Assets Overview
Tangible assets:
- Stock worth INR 50 lakh (market value: INR 2 cr).
Intangible assets:
- Website, domain, Android app and established customer base.
Facilities Overview
We are operating from rented premises comprising 1,000 sq ft across two floors, functioning as both warehouse and office space. This integrated facility supports storage, operations, and administrative functions in a single location.
Capitalization Overview
The start‑up is currently bootstrapped, with operations funded through private capital. The company has an overdraft facility of approximately INR 8 lakh from SBI Bank and a loan of INR 15 lakh from IDFC Bank. Ownership is equally divided between two partners, who are legally married to each other. We are seeking funding support to strengthen working capital and accelerate growth.
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Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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