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Ecommerce Website Seeking Loan in Malang, Indonesia

Interior design and handyman services company with 600 clients seeking a working capital loan.

Established 0-1 year(s)
Employees < 2
Legal Entity Sole Proprietorship/Sole Trader
Reported Sales Nil
Run Rate Sales USD 10.8 thousand
EBITDA Margin 20 %
Industries Interior Design & Architecture + 1 more
Locations  Malang
Local Time 5:15 AM Asia / Pontianak
Listed By Business Owner / Director
Status Active
Overall Rating
Seeking Loan
USD 9 thousand for 12.0% annual interest, 3 years (Native Currency: IDR 150,000,000)
Reason: The company needs working capital, as it has successfully validated its business model in Malang wit... View More
Collateral Available: USD 4.5 thousand
Includes physical assets worth USD 4.5 thousand
Interested to connect with advisors
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Business Overview
- The company provides maintenance and interior renovation services where users can book through the app or website.
- We started operations this year, so we don't have the previous year's revenue to report.

1) Business scale and clients (traction):
- Number of clients: Serving more than 500 individual customers (B2C) for home renovations and 100 corporate clients (B2B) for building maintenance.
- Partner database: Has a network of 8 certified and curated handymen and contractors ready to be deployed. These are our contractual employees.
- Repeat order rate: Has a repeat purchase rate of 75%, indicating high customer satisfaction.

2) Revenue model:
- Commission fee: Takes a commission of 10–20% of each project contract value completed through the platform.
- Subscription/listing fee: Charges a subscription fee to premium contractor partners for priority orders.
- Material supply markup: Earns profit margins from supplying building materials ordered by customers through the platform in collaboration with building stores and distributors.

3) Promoter experience (founder and management):
- Industry expertise: The founder has 15 years of experience in construction, technology, and project management.
- Vision: To build a transparent construction ecosystem through digitalization.

4) Business relationships (strategic partnerships):
- Supply: Works with local building material distributors to ensure competitive raw material prices.
- Financial: Partners with payment gateway providers for secure transactions and fintech companies for renovation installment plans.
- Community: Connects with local construction worker associations and architect communities.

5) Competitive advantages (unique selling points):
- Escrow system: Customer funds are held securely, and workers are paid only after work meets standards.
- Digital monitoring: Customers can access real-time project progress reports through the app or website.
- Price standardization: Prevents arbitrary pricing practices common in traditional markets.

6) Registrations:
- Registered as a sole proprietorship with an NIB license.
Products & Services Overview
Top services:
- Maintenance services:
Quick, on-demand services such as roof leak repairs, electrical work, plumbing fixes, and wall painting. These often serve as the first touchpoint for new customers.

- Remodeling services:
Mid-sized projects, including kitchen installations, bathroom renovations, ceiling work, and ceramic tile installation.

Target users:
- B2C homeowners:
Young families and urban homeowners who seek convenience, transparent pricing, reliable craftsmen, and guaranteed workmanship.

- B2B commercial and property owners:
Shophouse owners, office administrators, and boarding house operators require regular maintenance services with proper documentation and structured payment systems.
Assets Overview
Tangible assets:
- Office infrastructure.
- Branding equipment (uniforms for handyman partners, project helmets, and personal protective equipment/PPE with brand logo)

Intangible assets:
- Sole proprietorship entity with NIB license.
- Website and mobile app.
- Client base.
Facilities Overview
- Location: Malang, East Java, in a strategic urban area.
- Building type: Shophouse used as an operational office.
- Building area: 100 sq m.
- Rent: IDR 2.5 million.
Capitalization Overview
The business has been fully bootstrapped by the founder. All working capital and platform development have been funded through internal resources and operating income. The company has never raised capital from external investors or third parties, keeping the capital structure clean.
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2 Investors viewed this Business this week. Register below to connect now!
Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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