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Newly Established Gym Investment Opportunity in Kuala Lumpur, Malaysia

Boutique fitness club expanding to Malaysia with tech-enabled small-group training and subscription-based growth.
This Business is on a Premium Plan
Established 0-1 year(s)
Employees 2 - 5
Legal Entity Private Limited Company
Reported Sales Nil
Run Rate Sales USD 60 thousand
EBITDA Margin 25 %
Industries Gyms
Locations  Kuala Lumpur
Local Time 5:54 PM Asia / Bangkok
Listed By Business Owner / Director
Status Active
Overall Rating
Partial Stake Sale
USD 12 thousand for 15.0% stake (Native Currency: KHR 48,000,000)
Reason: We are seeking investment to launch our first Malaysian branch, establish a central HQ team, and cre... View More
Includes physical assets worth USD 200
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Business Overview
- We are the first Independent Training Club of its kind operating out of Kuala Lumpur, with a pilot gym in Phnom Penh, we're looking to open 3 branches within Kuala Lumpur within 6 months and then expand across urban fitness markets in Southeast Asia.
- We have a HQ team made with leaders from the leading private training business in Malaysia MOVE.
- Each branch has a small team of 3-5 employees delivering personalized fitness services with high-touch customer service and coach-led accountability.
- Core product: Human connection, result and AI/tech focused small-group training sessions where one certified coach trains 4–6 clients, blending personal training benefits with group energy.
- Services include individualized training plans, performance tracking via fitness technology, and ongoing customization for member progress and injury prevention.
- Customer segments: younger professionals (25–35) seeking fast results, social community, and fitness classes; older professionals (40–50) focused on long-term health, mobility, and sustainable conditioning.
- Revenue model: monthly subscription membership with strong retention metrics and recurring revenue from committed members.
- Current membership base: 40 members in Cambodia with expansion support and brand partnership from MOVE Private Fitness, a leading personal training franchise in Southeast Asia.
- Competitive advantages: high coach-to-client ratio, personalized small-group training, tech-enabled tracking for measurable results, and community-driven member experience.
- Growth strategy: replicate the independent club model in Kuala Lumpur, leveraging MOVE Private Fitness resources, local market fitness demand, and subscription scaling.
- The company is registered in Malaysia with SSM certification.
- The promoter is currently located in Cambodia.
Products & Services Overview
The gym operates as a boutique fitness club offering unique small-group training with a focus on human connection and tech-enabled progress tracking, personalized plans, and customization.
Each coach works with 4–6 clients, blending personal attention with group energy.
Our primary clientele includes younger professionals (25–35) seeking results and community, and older professionals (40–50) aiming for sustainable, long-term health.
Assets Overview
Tangible assets:
Studios & facility – Fully operational personal training space in Cambodia.
Fitness equipment – A complete range of strength machines, free weights, and mobility tools.
Operational & admin equipment – Tablets, office tools, client seating, lockers, and other studio fixtures.
Branding & signage – Exterior and interior signage, banners, and promotional materials.
Intangible assets:
Brand equity & reputation – Trusted, professional, and approachable fitness brand with high client loyalty.
Brand identity – Registered logo, company name, and visual brand assets.
Proprietary training frameworks – Structured programs and unique methodologies that set us apart.
Client data & CRM systems – Comprehensive records including training history, progress, and personalized plans.
Digital marketing assets – Active social media platforms, website, mailing lists, and content library.
Operational protocols – Established systems and SOPs for trainers and staff to ensure consistency.
Partnerships & networks – Strong relationships with landlords, suppliers, and corporate partners.
Coach education programs – Ongoing training and mentorship pathways to maintain service quality.
Facilities Overview
- We have a Pilot gym in Phnom Penh, but our first branch will open in KL in November. Our branches are rented, 150–180 sqm, single floor with two training zones, social space and 2 built in bathrooms. Operates on a 3-year lease + 3-year extension option.
- First 3 branches in Malaysia will be Damanasara, TTDI, Ampang.
Capitalization Overview
No debts or liabilities. We have two current global shareholders (the founder and the co-founder). Dividend payout to investors on a yearly basis.
The current studio is funded by different investors, and the mother holding company has 60% ownership in each country's collective company.
There are mainly 2 directors, and the promoter holds the majority stakes.
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Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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