3BL (YKBK Enterprise Pvt Ltd) - Sports Franchise Franchise Opportunity

About 3BL (YKBK Enterprise Pvt Ltd)

3x3 Pro Basketball League is an intellectual property of YKBK Enterprise Pvt Ltd. It has 6 women's teams (increasing to 12 for season 4) and 12 men's teams competing in the professional circuit. 3BL is the only exclusive provider for an opportunity to compete at FIBA 3x3's international circuit such as World Challengers and World Tours Masters from the Indian sub-continent directly.

* What is 3x3 & 3BL?

- Akin to the T20 version of cricket, 3x3 basketball is one of the fastest-growing urban sports in the world.

- It is also played widely in Indian schools and colleges, as well as in casual neighbourhood ‘pick-up’ games.

- It is the fastest and shortest format of basketball in the world.

- 3x3 is not only FIBA’s second official discipline but made its debut at the Tokyo 2020 Olympics and will be played at the Commonwealth Games – Birmingham 2022 and at the Paris 2024 Olympics as a medal sport.

- It is very popular among NRI's as well.

- Each game is a 10 min sprint. Keeping audiences glued to the game.

- Action packed events across 9 cities in India.

- Games are staged at outdoor and indoor iconic locations to bring basketball directly to the people.

- Potential to reach 100 mn target audience through Sony Six TV, Sony LIV OTT, Live stream on 3BL & FIBA 3x3 YouTube Channels, Twitch & InstatTV to new audiences across Canada, US & Europe.

- We have completed 3 seasons successfully.

- Franchise partner will generate revenue through sponsorships, media brand ads, winning prices, and training academy.

- Franchise partners can form a team by selecting team members as per their wish and budget. We have access to over 1 lakh players.

Products and Services

3BL basketball team with the vision of Olympic.