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Peter England 8.1 /10

Registered Entity Name: ABFRL
1997 Estd  ·  1000 Franchisees  ·  Mumbai HQ
This transaction has closed and is no longer available.

All Formats
Format Investment including Brand Fee Brand Fee Space Staff Exp. Monthly Sales Profit Margin Royalty
Exclusive Business outlet USD 29 - 35 thousand USD 0 900 - 1,200 Sq Ft 4 USD 11.7 thousand 20% No royalty. We work on a consignment model. Daily sales will go to the company and the franchise partner will be paid 25% commission. The commission % will increase when franchisee opens more store with the brand.
Format Name Exclusive Business outlet
Investment USD 29 - 35 thousand
Brand Fee USD 0
Space 900 - 1,200 Sq Ft
Staff 4
Expected Monthly Sales USD 11.7 thousand
Profit Margin 20%
Royalty / Commission No royalty. We work on a consignment model. Daily sales will go to the company and the franchise partner will be paid 25% commission. The commission % will increase when franchisee opens more store with the brand.
Documents
About Peter England (ABFRL)
Peter England was founded more than a century ago in Londonderry, Ireland to provide British soldiers with fine Khaki trousers during the Boer War and entered the Indian market 23 years ago. The brand was acquired by Aditya Birla Group 20 years ago and quickly went on to become India’s leading menswear brand. The brand was listed in the top 5 most trusted brands in the apparel category for 7 consecutive years.
Peter England's unparalleled range of shirts, trousers, denim, suits & blazers, and t-shirts combine high-fashion, impeccable fits and a wide range of curated looks catering to every versatile occasion of today's young Indian men. Last year was a milestone year for the brand as it expanded aggressively into Tier 3 and Tier 4 markets.
We seek exclusive franchise partners for one of the brands of the prestigious Aditya Birla Fashion & Retail Group - Peter England. Indian rural/upcountry consumerism is highly mature now for fashion retail. There is huge potential in these markets yet to be explored. We launched Peter England Red model 2 years back, developed exclusively for the rural/upcountry markets. Now we have 250+ operational stores across selected states namely Tamil Nadu, Uttar Pradesh, Maharashtra, Madhya Pradesh, Chhattisgarh, Bihar, Jharkhand, Andhra Pradesh, Telangana & Karnataka as on today. We will be 350 stores strong by this year-end. No other brand could expand the EBO network so quickly in Indian history & this speaks a lot about the strength of Peter England Red model.
Almost all the existing outlets are already doing INR 7,00,000 in sales with the same format so this monthly sale and profit margin are easily achievable.
Products and Services
Peter England exclusive showroom: Shop for exclusive collections of men’s clothing, accessories, footwear and other products. One-stop showroom for all customer's menswear requirements, experience international quality retail experience.
Preferred Locations
Karnataka, Tamil Nadu.
How to get Peter England Franchise?
Connect with us on SMERGERS and we will guide you through the process.
What are some of the things we look for in a Franchisee?
- Take care of day-to-day business & operation of the store with manpower appointed under their payroll.
- Invest to set-up the showroom in a good locality.
- Franchise partner with business knowledge will be suitable.
- Franchise partner with an existing retail business/experience will be an added advantage.
Support you can expect from the company
Stocks supply on a consignment model, marketing & branding, manpower management, operation efficiency, help with store set-up.
Recent Activity
Profile Stats
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  • 2000+ Investor Views

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This transaction has closed and is no longer available. View other business opportunities on SMERGERS
Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.