Teen Fashion Retailer Investment Opportunities in New Delhi

Clients. Serves pre-teens, teens, and Gen Z women across India. Strong repeat rate of 35% for girls’ bras and 20% monthly repeat from under-30 customers. - Revenue model. Direct-to-consumer (D2C) via website (~30% revenue, 70–80% prepaid orders). Omnichannel presence across Amazon, Meesho, Myntra, Zepto, Flipkart, and resellers. High return on Ad spend (ROAS): 6–7 on Amazon, 4 on Meesho. Achieved CM3 positive on key channels. - Financials. FY23 Revenue: ₹9.3 crore. Projected for next year, EBITDA: 18%, PBT: 7% CM2: 32%, Gross Profit: 70%, RTO: 8% Promoter experience. Co-founder & MD: 15+ years in marketing with Star, IBN7, and TV Today. Co-founder & Creative director: Pearl Academy alum with a sharp design focus. Director of fulfilment: 18+ years in sourcing/procurement, JD Institute graduate. Business relationships. CSR tie-ups with Wonder Cement, Howden India, and OSM Thome for reusable period care. Partnerships with Zepto, Instamart, and Slikk for rapid commerce distribution. Strong reseller network: 10 resellers across 9 states, 15 fulfilment centres. - IP & innovation. 1 published patent for pain relief period panty. 1 patent in progress for 100% biodegradable period panties & pads. Functional wardrobe innovations like magic bra straps and seamless inners. Investors. Backed by prominent investors and a family office, and boutique VC firms like i90Vare Capital. Recognition. Featured on a popular business realty show (link provided in pitch). Among the fastest-growing women’s innerwear brands on Zepto. Achieved #1 Best Seller status in girls’ sports bras & knickers.

Clients. Serves pre-teens, teens, and Gen Z women across India. Strong repeat rate of 35% for girls’ bras and 20% monthly repeat from under-30 customers. - Revenue model. Direct-to-consumer (D2C) via website (~30% revenue, 70–80% prepaid orders). Omnichannel presence across Amazon, Meesho, Myntra, Zepto, Flipkart, and resellers. High return on Ad spend (ROAS): 6–7 on Amazon, 4 on Meesho. Achieved CM3 positive on key channels. - Financials. FY23 Revenue: ₹9.3 crore. Projected for next year, EBITDA: 18%, PBT: 7% CM2: 32%, Gross Profit: 70%, RTO: 8% Promoter experience. Co-founder & MD: 15+ years in marketing with Star, IBN7, and TV Today. Co-founder & Creative director: Pearl Academy alum with a sharp design focus. Director of fulfilment: 18+ years in sourcing/procurement, JD Institute graduate. Business relationships. CSR tie-ups with Wonder Cement, Howden India, and OSM Thome for reusable period care. Partnerships with Zepto, Instamart, and Slikk for rapid commerce distribution. Strong reseller network: 10 resellers across 9 states, 15 fulfilment centres. - IP & innovation. 1 published patent for pain relief period panty. 1 patent in progress for 100% biodegradable period panties & pads. Functional wardrobe innovations like magic bra straps and seamless inners. Investors. Backed by prominent investors and a family office, and boutique VC firms like i90Vare Capital. Recognition. Featured on a popular business realty show (link provided in pitch). Among the fastest-growing women’s innerwear brands on Zepto. Achieved #1 Best Seller status in girls’ sports bras & knickers.