Agriculture Wholesale Company for Sale in Coimbatore, India

- Revolutionizing India’s aquaculture industry by introducing the first-ever 100% traceable, residue-free, and odor-free fish.
- Through our online store, we offer over 40 SKUs of farmed fish, carefully sourced from various farms across five states.
- Currently focused on the Coimbatore marketplace, we target SEC A and SEC A+ customer segments, covering 57 pincodes.
- Our expansion strategy includes scaling operations into major megacities such as Bangalore, Chennai, Hyderabad, and other emerging urban centers.
- Our product range includes a mix of economical and premium categories. The faster-selling fishes in the economical category are Roopchand, Basa, and Catla, while our premium segment features Asian seabass, trout, prawns, and snakehead.
- All products are delivered in a ready-to-cook format, maintained within a 0–4°C cold chain to ensure maximum freshness and product integrity throughout the delivery process. Physical assets:
Operational excellence & scalable infrastructure:
- Fully functional fish processing unit: Capacity to process 32 tons/month of raw material across three shifts.
Robust equipment setup:
- Diesel generator set (3-phase) ensuring uninterrupted operations.
- Vacuum sealing machine for superior packaging and freshness retention.
- Chiller & dripper maintaining optimal storage conditions.
- 5 freezers for extended cold storage.
- 7 food-grade stainless steel tables enhancing hygiene standards.
- 15 cold chain delivery bags ensuring temperature-controlled logistics.
Technology-driven operations & efficient systems:
- Integrated IT infrastructure: Includes routers, cameras, printers, and laptops for seamless management.
- Well-equipped office setup: Includes furniture, water dispensers, and workspace essentials for operational efficiency.
Intangible assets:
Established market presence & growing customer base:
- Current customer base: 3,750+ active customers.
- Consistent growth: Adding an average of 80 new customers per month.
- Brand recognition: A well-known and actively searched brand for fish in Coimbatore.
- Average basket size: ₹685 per order, showcasing strong consumer spending patterns.
- E-commerce capability: Fully mapped Shopify online store with integrated product processes and payment gateways.
- Digital presence: Active social media engagement, reinforcing brand visibility and customer interaction. An operational office equipped with a micro processing unit for fish, spanning 3,000 sq. ft. of rental premises in Kalapatti. The processing unit strictly adheres to food safety guidelines and is fitted with air-cooling systems to maintain optimal working conditions. Additionally, a generator set ensures uninterrupted operations during electricity downtimes, guaranteeing efficiency and reliability. The business is financed through a combination of equity investments and convertible debts from close friends and family members. Additionally, we have secured a loan from Canara Bank, which was essential to leverage the back-end subsidy provided by the Government of India under the PMMSY Scheme.
There are 2 directors in the business.