Crypto Company Investment Opportunity in Cagliari, Italy
Established | 5-10 year(s) |
Employees | 5 - 10 |
Legal Entity | Private Limited Company |
Reported Sales | USD 140 thousand |
Run Rate Sales | USD 280 thousand |
EBITDA Margin | Nil |
Industries | Enterprise Software + 1 more |
Locations | Cagliari |
Local Time | 12:31 PM Europe / Rome |
Listed By | Business Owner / Director |
Status | Active |
-10+ active clients across Italy, Europe and Asia.
-Operating in sports, fashion, food & beverage, furniture, and batteries.
- €120K in ARR (as of July this year), with a clear path to €350K+ by year-end.
- Backed by CDP Venture Capital, Italy’s government VC.
- Multiple pilots underway in highly regulated sectors, including compliance-driven exports.
Revenue model:
- SaaS license-based subscription (monthly/annual)
- Optional integration/setup fees for enterprise clients.
- Future roadmap includes data monetization, ESG intelligence, and consumer engagement modules.
Promoter experience:
- Co-founders with 10+ years’ experience in blockchain, digital identity, and hardware integration.
- Past experience includes consulting for major brands, EU-funded projects, and international IP strategy.
Business relationships & assets:
- Granted European patent (WO 2021/140460 A1) for system linking NFC-tagged physical products to blockchain and NFTs.
- Engaged in regulatory alignment for EU DPP frameworks (eco design and batteries regulation)
- Strategic partnerships in the circular economy, sportswear, and sustainability certification sectors.
Awards & recognition:
1. Winner of marzotto prize, Ernst & young special award.
2. IoTworld cup Italy winner.
3. Top 3 finalist at Malta blockchain summit (best IoT project)
4. Selected by Italian innovation ministry for CES Las Vegas.
5. Launched first ever certified match-worn jersey with acf fiorentina.
6. Apefest ny with bBanchi e Mardi x bored apes yacht club.
7. Selected by italian innovation ministry for ces Las Vegas.
8. Selected by Italian innovation ministry for ils Tokyo.
9. Official agreement with digital platformer Tokyo.
At the core of Genuino’s system is a patented method for authenticating and certifying physical products through the use of NFC/RFID tags linked to non-fungible tokens on blockchain. It enables each product to have a secure, verifiable digital identity that can be used across its entire lifecycle from production to reuse, resale, or recycling.
Genuino's top-selling product is a full-stack SaaS solution designed to help brands comply with ESG regulations, such as the Digital Product Passport (DPP) and Battery Regulations.
Key components of the service include:
-Digital Product Passport SaaS Platform.
A cloud-based platform enabling brands to generate and manage Digital Product Passports compliant with EU regulations. Each product is issued a dynamic DPP accessible via QR/NFC and enriched with verifiable sustainability, origin, and lifecycle data.
-Patented NFC/RFID-Based Authentication and Traceability.
Genuino uses its patented protocol to link physical items to the blockchain through embedded NFC or RFID tags. This enables secure, tamper-proof authentication and item-level traceability, supporting anti-counterfeiting and grey market protection.
-AI-Driven Lifecycle Management.
Proprietary AI agents assist in automatically generating, validating, and updating DPPs across multiple stages of the supply chain. These agents also support marketing, product intelligence, and circular economy workflows.
-Consumer Engagement and Digi-Physical Experiences.
The platform enables brands to create new forms of consumer interaction through smartphone-based touchpoints, unlocking content, experiences, or rewards linked to the ownership and usage of physical products.
Our clients include fashion brands, furniture manufacturers, battery producers, and food & beverage companies, particularly small and mid-sized enterprises (SMEs) looking to strengthen compliance and traceability without investing in heavy IT infrastructure.
- We raised €1M+ Seed equity rounds led by CDP Venture SGR.
- The round included a small group of angel investors with background in deep tech, compliance, and blockchain.
Public funding – debt instrument:
- We received €449,000 through Smart&Start Italia, a government innovation grant/loan scheme managed by Invitalia.
-Part of the funding €337,000 is structured as a 10-year zero-interest loan, with repayment starting in 2 years at a monthly installment of €3,500. The remaining part €112,000 is released as a grant. No return requested.
- This program was awarded based on technology readiness (TRL 7–8), innovation score, and market potential.
- No private bank loans or credit lines are currently outstanding.
Shareholders Structure:
-Founders (2) > 79%
-CDP + Angels (30) > 21%