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Gaming Website Investment Opportunity in Nairobi, Kenya

Online betting platform offering crash games, virtual, and casino, serving 500K users with lean operations.
This Business is on a Premium Plan
Established 1-5 year(s)
Employees 10 - 50
Legal Entity Private Limited Company
Reported Sales USD 7.3 million
Run Rate Sales USD 7.4 million
EBITDA Margin 20 %
Industries Gaming Websites
Locations  Nairobi
Local Time 4:31 AM Africa / Nairobi
Listed By Management Member
Status Active
Overall Rating
Partial Stake Sale
USD 930 thousand for 40.0% stake (Native Currency: KES 120,000,000)
Reason: Seeking investment partnership to boost sales and enhance marketing efforts for wider reach.
Interested to connect with advisors
Name, Phone, Email
Available after connect
Business Name
Not disclosed
User Verification
Documents
Business Overview
- Online sports betting company offering crash games, virtual sports, and online casino experiences.
- Operates through both website and mobile application, catering to users aged 24–37 years.
- Established 3 years ago, and serves a niche market segment covering approximately 80% of the economy-driving population.
- Maintains high profit margins, retaining 15–20% commission on each booking.
- Estimated turnover of KES 960 million this year, achieved with minimal marketing.
- Strong customer loyalty with 95% retention rate; most clients have booked over 5 times in 3 years.
- 36,000 monthly active users from a total base of 500,000 customers.
- Fully licensed and compliant, holding a valid registration certificate.
- Operates with a lean team due to its online nature, reducing overhead and sustaining high margins.
Products & Services Overview
Crash games, virtual sports, and online casino offerings for young adults aged 24–37 years, accessed via mobile and web platforms.
Assets Overview
The business does not own any tangible assets.
The intangible assets include:
- Website.
- Customer base.
Facilities Overview
Rented 427 sq ft office within the heart of Nairobi with a monthly rent of KES 407,000.
Capitalization Overview
The company has 2 director/shareholders with 95% and 5% respectively.
The company has been funded purely through individual capital from the shareholders.
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Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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