Men's Clothing Startup Investment Opportunity in Budapest, Hungary

Top-selling products will be:
1. Luxury streetwear:
Hoodies, sweatshirts, t-shirts, tracksuits, and shoes crafted from high-quality fabrics like pure cotton French terry and other luxury materials.
Fitted and oversized styles that blend elegance with streetwear, targeting both fashion-forward individuals and streetwear enthusiasts.
2. Exclusive designs:
Limited-edition collections with unique elegant yet simple designs, featuring a blend of street culture and luxury, often incorporating premium embroidery, custom logos, or distinct monograms.
3. Accessories (in the future):
Bags, hats, and other accessories will be designed to complement the luxury streetwear look, helping to complete the premium customer experience.
Who uses them:
Target audience: Fashion-conscious millennials and Gen Z consumers, both male and female, who appreciate high-quality, stylish streetwear with an elegant touch.
Geography: Focused on Europe, the Middle East, and select global markets, leveraging your influencer partnerships and marketing campaigns to grow brand recognition.
How They use them:
Everyday wear: Customers will use your luxury streetwear as everyday apparel, mixing high fashion with casual looks to stand out in urban settings.
Fashion statements: Your products are also used to make bold fashion statements, especially through collaborations with influencers or by offering limited-edition pieces. Tangible Assets:
Design prototypes: We currently hold physical samples of our products, including hoodies, t-shirts, and shoes. These prototypes reflect the final quality and style we’ll offer upon launch.
Raw materials: Some fabric materials, including premium French terry cotton, have already been sourced for the production of our initial product line.
Office equipment: Though still in the early stages, we use essential business infrastructure, such as computers and other office supplies, for operations.
Inventory (post-production): Once production begins, we will have physical inventory of clothing items ready for sale through our eCommerce platform.
2. Intangible assets:
Brand identity: Our strong brand identity is one of our key assets. Brand name, our phoenix-inspired logo, and associated slogans are key parts of our intellectual property.
Website and domain: Our official website serves as the primary eCommerce platform where customers will place orders. It’s currently under development and will be live for the public launch.
Social media accounts: We have established a presence on key social media platforms such as Instagram and TikTok, where we’ve already started building an engaged audience ahead of our official launch.
Influencer Relationships: One of our strongest intangible assets is the network of influencers across Europe and the Middle East who have committed to promoting our brand once we launch.
Manufacturing contracts: We have secured partnership agreements with manufacturers in Turkey, who will be producing our luxury streetwear line to ensure consistent quality. Virtual operations: As a pre-launch fashion brand, business operates with a remote team and a network of strategic partners across Turkey, Hungary, and the Middle East for manufacturing, logistics, and marketing.
Manufacturing partnerships: We have secured partnerships with manufacturers in Turkey, who meet high standards for fabric quality and production, ensuring our products are made with premium materials.
Storage and fulfilment: For the initial phase, we are exploring flexible warehousing solutions to store and manage inventory efficiently. This setup will allow us to scale as needed based on demand.
Future expansion: Once the business reaches a stable level of operations, we plan to establish a dedicated facility for inventory management, product design, and logistics, ideally located in a central European hub like Hungary for better access to the European and Middle Eastern markets. Equity structure:
The business is currently 100% owned by the founder.
There are no additional shareholders at this point since the company is in the pre-launch phase and has not yet raised external funding.
2. Funding sources:
The business has been funded entirely through personal capital from the founder, using resources allocated from personal savings or past business ventures.
As of now, there is no external investment or fundraising completed yet.
3. Debts/loans:
The company has no debts or outstanding loans.
It operates with a debt-free structure, which positions it strongly for future investment opportunities as there are no existing financial liabilities to consider.
4. Future investment plans:
The company is actively seeking external investment with plans to offer a partial stake sale to raise the necessary capital for growth.