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Toys & Games Company Investment Opportunity in Mumbai, India

Invest in a toy company dedicated to expanding its innovative product offerings and technology.
This Business is on a Premium Plan
Established 5-10 year(s)
Employees 10 - 50
Legal Entity Private Limited Company
Reported Sales USD 2.3 million
Run Rate Sales USD 3.5 million
EBITDA Margin 17 %
Industries Toys & Games
Locations  Mumbai
Local Time 12:17 PM Asia / Kolkata
Listed By Advisor / Business Broker
Status Active
Overall Rating
Partial Stake Sale
USD 580 thousand for 8.0% stake (Native Currency: INR 50,000,000)
Reason: - To expand product offerings and launch new verticals. - To scale US and Q-commerce sales further.... View More
Includes physical assets worth USD 70 thousand
Name, Phone, Email
Available after connect
Business Name
Not disclosed
User Verification
Documents
Pitch Deck
Business Overview
- The company operates in the toys & games industry and is based in Mumbai, focusing on innovative and balanced product offerings to meet diverse customer needs.
- Products include box games, DIY craft kits, STEM activity boxes, early learning toys for children aged 2-12, as well as puzzles, family card games, and mental wellness kits targeted at teens and adults.
- The primary customer segments are urban Indian families, with additional sales directed at US and global markets through platforms like Amazon, Shopify, and the company’s own website.
- The business generates revenue through various sales channels, including e-commerce platforms, Q-Commerce, and international exports, leveraging a multi-channel distribution strategy.
- With a remarkable Annual Recurring Revenue (ARR) of ₹30 Cr and a solid yearly growth rate of 50%, the company shows promising financial health.
- It maintains a steady-state EBITDA margin of 15-17%, ensuring sustainable profitability.
- Customer satisfaction is highlighted by over 12,000 reviews and an impressive average rating of 4.6 stars, reflecting strong product quality and consumer appeal.
- Business has operational license and GST.
- The company's logistics and warehousing integration facilitates smooth operations, enabling efficient service delivery to both domestic and international customers.
Products & Services Overview
Product categories.
Box games.
- DIY craft kits, STEM activity boxes and early learning toys.
- Targeted at children aged 2–12 years.
Puzzles:
- Puzzle games, family card games and mental wellness kits.
- Targeted at teens, adults, and family engagement.
User segments:
- Urban Indian families.
- US and global customers via Amazon, Shopify, and brand website.
- Parents, educators, and gift shoppers using Q-commerce and online channels.
Usage:
- Hands-on play, learning, birthday gifts, educational activity time, and family bonding.
Assets Overview
Tangible:
- Office infrastructure, laptops and warehouse tools (₹60 lakhs)
Intangible:
- Brand equity.
- 12,000+ verified reviews.
- Proprietary product designs.
- Channel partnerships.
- International logistics setup.
Facilities Overview
Have office infrastructure and warehouses in India; outsourced logistics for global shipping.
Capitalization Overview
- 20% external ownership: UHNIs and senior angel investors.
- 80% held by founders.
- No loans or debts.
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26 Investors viewed this Business this week. Register below to connect now!
Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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