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Warehousing Company Investment Opportunity in Austin, USA

Seeking investment: Modern warehouse management and fulfilment SaaS product for 3PLs and multi-channel brands.
This Business is on a Premium Plan
Established 1-5 year(s)
Employees 10 - 50
Legal Entity C Corporation
Reported Sales USD 400 thousand
Run Rate Sales USD 420 thousand
EBITDA Margin Operating at loss
Industries Warehousing + 1 more
Locations  Austin
Local Time 8:35 PM Asia / Kolkata
Listed By Business Owner / Director
Status Active
Overall Rating
Partial Stake Sale
USD 5 million for 40.0% stake (Native Currency: USD 5,000,000)
Reason: We are seeking a strategic partner, not just a financial investor. The goal is to unlock the full co... View More
Includes physical assets worth USD 10 thousand
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Business Overview
Customers: diversified across North America, Europe, and the Middle East with multi-warehouse deployments per account. Most of the customers are from the US.
Outcomes: Customers report 30 to 50 percent uplift in fulfilment throughput and 0.2% error rates, with go-lives typically in 4 to 12 weeks.
Product depth: role-based WMS for managers and associates, advanced LPN and FIFO, batch and wave picking, carrier and rate-shop connectivity, and analytics built for operational decisions.
Integrations: Shopify, Amazon, eBay, WooCommerce, Netsuite, Salesforce and a growing connector library for carriers and ERPs.
Revenue model: B2B SaaS with annual subscriptions and usage-linked tiers. ACV exceeds $18,000 on larger deployments.
Scale: Processed more than USD 3.5M lifetime orderlines and handled 5 billion units across customer sites to date, with steady inbound demo requests from a content-led site that ranks on search and is frequently discovered through ChatGPT.
Financial snapshot: Generated more than $1.2M in lifetime revenue with the current annual recurring revenue around $350K.
Team and footprint: Headquartered in Texas with an engineering hub in India.
Serving around 20 clients now. At the peak, we had 50 clients.
Founder profile: operator-led team with deep WMS experience and an active industry voice through long-form research and media that reinforces brand authority. One founder is in the US and the other founder is in India.
Business has an operational license.
Products & Services Overview
The platform delivers deep workflows across three revenue centers:
E-commerce fulfilment.
Digitally led brands and omni-channel 3PLs use the product to orchestrate order intake, inventory visibility, wave and batch picking, pack verification, cartonization, rate shopping, label printing, and post-shipment tracking. Shopify and marketplace connectors keep orders and stock in sync, while SLA boards guide the floor to ship on time.
B2B 3PL, pallet and bulk operations.
Mid-market 3PLs rely on robust case and pallet flows including ASN receiving, putaway with pallet LPNs, replenishment, cross-dock, truckload building, routing guide compliance, GS1 label support, and EDI workflows for wholesale and retail distribution. The system handles high-line-count orders and multi-location picks with clear lift and staging instructions.
Amazon FBA workflows.
Power users run FBA inbound prep, labelling, box content and cartonization, SPD and LTL routing, shipment creation, removals and disposals, and reconciliation. Automated checks reduce errors, while dashboards surface fees, stranded inventory risks, and reimbursement opportunities.
Teams adopt the platform for fast time to value, reliable accuracy gains, and a broad integration surface across webstores, marketplaces, carriers, and ERPs.
Assets Overview
Tangible assets: Standard office equipment and supplies.
Intangible assets: Proprietary WMS and fulfilment software IP, multi-year anonymized fulfilment datasets, US trademark, implementation playbooks from multi-warehouse deployments across 5 countries, a high-visibility marketing site generating about 10 to 15 inbound high-intent leads per month, and brand recognition that places the company alongside larger funded competitors in evaluations.
Facilities Overview
No owned real estate. Operating out of leased office space in Austin.
Capitalization Overview
The business has raised ~$3M to date through angels and institutional investors. Business has 2 founders.
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Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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