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Agriculture Wholesale Company Investment Opportunity in Athens, Greece

Startup agriculture e-commerce website, aspiring to serve 100,000+ customers in the next 2-years, seeks investment.
This Business is on a Premium Plan
Established 1-5 year(s)
Employees < 2
Legal Entity Private Limited Company
Reported Sales Nil
Run Rate Sales Nil
EBITDA Margin Nil
Industries Agriculture Wholesale + 1 more
Locations  Athens
Local Time 6:29 PM Europe / Amsterdam
Listed By Business Owner / Director
Status Active
Overall Rating
Partial Stake Sale
USD 233 thousand for 30.0% stake (Native Currency: EUR 200,000)
Reason: The core structure of our website has already been developed. We are now seeking additional investme... View More
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Business Overview
- We are developing a digital platform that connects consumers directly with local farmers, eliminating intermediaries for a fairer, more efficient food supply chain.
- Using a commission-based model, we aim to connect over 100,000 consumers with more than 5,000 farmers across Greece within the next two years.
- We were registered as a private limited company 3 years back, but have not started operations yet.
- Our ambition is twofold:
(a) Empower farmers: Help farmers boost income by selling and invoicing directly to consumers, reaching larger markets, selling full production (even at lower prices), and benefiting from our services like funding, bulk purchasing, and shared tools, allowing them to focus on consumer relationships.
(b) Benefit to consumers: Enable access to fresh, local produce at lower prices with no middlemen, increasing food security, supporting sustainability, and improving food quality for both households and professionals like restaurants.
- This vision will be realized through our seed-stage startup, starting in Greece and designed for global replication.
Products & Services Overview
- Our startup will develop a platform that connects consumers directly with local farmers in their geographic area, aiming to bridge the gap between food producers and end-users.
- We will generate revenue by charging a percentage-based fee on each transaction made through the platform.
- Our goal is to become the Booking. com or Airbnb of the food industry, offering a service that will be sustainable, replicable, and scalable across countries worldwide.
- This concept will be launched as a seed/early-stage startup.
Assets Overview
The business has no tangible assets.
Intangible assets will be the software ecosystem that provides this service.
Facilities Overview
This is not a capital-intensive business. In the initial years, our primary need is software development, with no requirement for physical offices or major infrastructure.
Capitalization Overview
The business operates as a startup and has been funded solely by the founding investor/owner, with a total investment of EUR 40,000 since its establishment. The company has no outstanding loans or external financing.
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Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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