Cosmetics Company for Sale in Abuja, Nigeria

Top-selling product:
- Eyelash extensions: Offers a range of DIY eyelash extensions and professional lash extensions.
Who uses them:
- Women aged 18–34 are the dominant users, making up about 70% of the market, with millennials contributing around 40% of revenue.
- Women aged 35–54 account for an additional 40%, while older adults (55+) represent about 5%.
By segment:
Typical customer segments include.
- Young professionals attracted to natural lashes that keep them looking polished with minimal effort.
- Brides-to-be seeking dramatic, photogenic styles for weddings and related events.
- Influencers and celebrities opting for high-profile, trendsetting lash looks that are creative, eye-catching, and tailored.
- Models and fashion-forward users who want precision and variety for shoots or runway.
- Students and trendsetters looking for budget-friendly or experimental styles.
- New moms who value beauty simplicity and a mood boost during a challenging time.
- Older adults who use lashes to regain youthfulness as natural lashes thin with age.
- Men, a small but growing niche, motivated by fashion, performance, or personal grooming. Physical assets include stock in hand worth NGN 10 million.
Intangible assets:
- Brand.
- Contract with the product manufacturer in China.
- The company sales channel (contact details of all product distributors - names, phone numbers and address. )
- Company registration documents.
- Social media handles and login details.
- 3 months post sale support/consultation. No dedicated office facility; the business is online and currently operated from a home office. Privately held business with two shareholders. The current ownership is structured as follows:
- Primary owner – 95% ownership.
- Secondary owner– 5% ownership.
This structure reflects full operational control and majority equity held by the primary shareholder. Both of them will be exiting the business post sale.
No outstanding loans or liabilities.