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Computer Peripherals Business for Sale in Mumbai, India

For Sale: Profitable e-commerce business in India with INR 4.6 crore annual revenue.
This Business is on a Premium Plan
Established 10-20 year(s)
Employees 5 - 10
Legal Entity General Partnership
Reported Sales USD 560 thousand
Run Rate Sales USD 500 thousand
EBITDA Margin 11 %
Industries Computer Peripherals + 1 more
Locations  Mumbai
Local Time 11:54 PM Asia / Kolkata
Listed By Business Owner / Director
Status Active
Overall Rating
Full Sale
Asking Price: USD 300 thousand (Native Currency: INR 25,000,000)
Reason: One of the owners is relocating. The owner is willing to provide support and training to ensure a s... View More
Includes physical assets worth USD 90 thousand
Interested to connect with advisors
Name, Phone, Email
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Business Name
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Business Overview

This is an excellent opportunity for someone with a passion for e-commerce to acquire a profitable business with a strong foundation and significant growth potential.

- The company sells both +1 and standalone consumer gadgets for daily consumer, office, and home use under its own brand name.

- 80% of products are sold through Amazon, 10% through their own website, and the remaining 10% through Flipkart and Alibaba.

- Established in the year 2011, the brand has 95% lifetime positive reviews on Amazon. in.

- A highly profitable and stable business with a fully owned e-tail website. 30+ top-rated and reviewed products. Some of them are bestsellers on Amazon and big revenue generators for successive years.

- Production: for made-in-India products, components are procured from 10 domestic suppliers and assembled into final products as per in-house design and specifications. Additionally, quality products from top-rated suppliers in China are imported and private-labeled.

- Approximately 40% of the GMV comes from fully owned made in India products.

- The management team is led by an ex-marketing and an ex-legal professional.

- Business has the opportunity for quick scale-up, offline distribution, and export with minimal risk.

- Possibility to profitably expand online in multiple countries with minimal risk.

- Have previously achieved success in LFR (Large Format Retail) - Croma Retail stores. This can be replicated and further offline channel distribution opportunities can be explored.

- Vast under-explored export market: Repeat export orders from Europe (through Alibaba) indicate that a made-in-India product portfolio can exponentially increase the export revenue.

- Expanding the made-in-India product portfolio with various products in the final stages of production.

- Strong/reliable vendor network both in India and China can be leveraged to launch more products in a quick time.

- EBITDA has increased, and return on capital employed (ROCE) has increased.

- Professionally-trained employees. Well-trained team in place, including customer support, marketing, and logistics teams.

- Highly optimized and scalable platform built to handle significant traffic and sales volume.

Products & Services Overview

Portfolio of affordable and quality made-in-India and imported range of products like photo studio boxes, teakwood mats, laptop risers, air quality detectors, camera accessories, and many more that are category-bestsellers on Amazon India.

Specialize in a niche market with an extensive product line.

Strong growth potential with the ability to expand into new markets and product lines.

Assets Overview

- Brand (registered trademarks)

- Amazon and Flipkart seller accounts. Highly optimised Alibaba account.

- Fully-owned highly profitable e-commerce website with high percentage of organic traffic and extremely low RTO percentage.

- Stock (approximate sale value of INR 1 crore)

- Google Ads account with low CPA (Cost per Acquisition) campaigns.

- Facebook, Instagram and YouTube channel with product videos.

- Made-in-India product moulds.

- Made-in-India vendor database and relationship transfer.

- Trustworthy vendor base created after rigorous research, trial and error of 10+ years.

- All China-based sourcing contacts developed over 10 years through 15+ business visits.

- Fully-trained team (capable of running the operations with minimal supervision)

- Deep import-export knowledge transfer.

- All the furniture, fixtures, computers and printers.

- Business support software and services like 1800 toll free number, Unicommerce etc.

- Detailed business processes and SOPs for ease of operations.

- Customer database.

- Expansive and up-to-date knowledge of launching and scaling up a brand in www. amazon. in with smart capital deployment.

Facilities Overview

2,500 square feet of leased corporate office and warehouse in Vasai East (next to the Mumbai- Ahmedabad highway)

Capitalization Overview

- Business is funded by owners' capital.

- Business is owned by two partners having equal shareholding.

- Buyer acquires a zero-debt business.

Recent Activity
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Disclaimer: SMERGERS is a regulated marketplace for connecting business sell sides with investors, buyers, lenders and advisors. Neither SMERGERS represents nor guarantees that the information mentioned above is complete or correct.
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