Profitable Women's Clothing Company for Sale in Warsaw, Poland

Key highlights:

• USD 2.6 mln in fulfilled orders.

• 30 thousand products sold.

• 7 thousand served customers.

• 42% returning customers.

• USD 82,000 in EBITDA in last 12 months (34% profit margin).

Business is based on a loyal group of customers, which allows for sales based solely on contact with them via social media with minimal marketing expenditure. Customers who once fell in love with the brand stayed with it for a long time without having to pay for advertising.

All sales are through our own eCommerce store.

The brand is a perfect opportunity to start a clothing business in another country using a stable, well-established position in the growing European market, which is Poland.

Products:

The brand was created as a product-driven business; therefore, a unique product was the essential element of the business model. Refined over the years clothes, shoes, and accessories allow repeatedly generating new products based on proven cuts. In addition, the passion for the classics means that the brand does not have to follow trends and create clothes that will never go out of fashion.

• 170 product cuts and templates.

• 1 thousand created products.

• 22% of returns.

• 0,05% of complaints.

• 63% of products are dresses.

Customers:

Marketing activities since inception have focused on creating the most extensive base of regular customers who would build their wardrobe primarily based on the brand's offer. The uniqueness of the products and enchanted quality and style made the customer return very often and want to stay in constant contact with the brand. It has built a unique community of fabulous women around the brand, which changed their style.

• 7 thousand served customers.

• 42% returning customers.

• USD 330 - customer lifetime value (CLV)

• 4.4 products sold per customer.

The company is a prêt-à-porter clothing manufacturer from Poland, distributing its products via its web store. The entire process is located inside the brand - from design to delivery to customers.

The creators were focused on building the possibly widest own competencies inside the brand, which creates its today's value. Only for business-flexibility reasons, the brand has not decided to organize its own sewing house, and only this one element is outsourced to trusted subcontractors, fully controlling and coordinating it.

Rich know-how, built over the years, covering the selection of raw materials, construction, marketing, and logistics, allows the brand to create and sell unique products on the market. A large base of customers with unusual loyalty allows it to conduct effective sales based on a proven strategy.

The brand's business model covers the following:

• Design.

• Selection of fabrics, accessories, subcontractors, and vendors.

• Coordination of production and buying.

• Sales and marketing.

• Fulfillment.

Elements of the enterprise ensure its almost autonomous functioning based on a developed group of clients, proven products, and procedures for generating and executing orders.

It includes:

• A recognizable female brand that has handled orders with a value of USD 2.6 million and generated a profit margin at the level of 33%

• 7,000 customers in the database with customer lifetime value (CLV) at the level of USD 330.

• Brand profiles in social media gathering 30 thous. people each.

• Advanced online store visited by 150-200 thousand. UU per year.

• Proven sales and discount strategy with an avg. discount of 33%

• a strategy of reaching recipients with a budget of less than 3.5% of revenue.

• Know-how, including efficient and attractive presentation of products on the web.

• An organized storage and shipping system based on an integrated one and smoothly operating systems for inventory, sales, and logistics.

• Nearly 170 cuts and patterns to create products (incl. over 100 dresses)

• 7-year sales data of 1 thousand products sold in the amount of 30 thous. pcs.

• A database of over 100 suppliers and satisfying subcontractors in current demand for approx. 300 - 500 items of clothing per month.

• Know-how about creating clothing structures, fabric patterns, selection of accessories, branding, and packaging elements.

• The offer includes the sale of all components listed in the valuation in the form of an organized part of an enterprise whose current owner is an Ltd company.

• The element of the transaction is binding the current management board to a 3-month implementation period for new owners.

Excluded from the sale price, brand inventory worth around $100,000-120,000 can provide a stable start on a new market and is negotiable.

• The brand leases premises with a total area of 250 sq. m. in Warsaw.

• Warehouse and logistics facilities (approx. 80 sq. m. ) allow us to store approx. 3 thousand pieces of clothing and 2 thousand pairs of shoes and handling 100-200 orders a day.

• Office space (approx. 80 sq. m. ) is 10 stationary workstations.

• A space for photography and a showroom.

• We pay a combined monthly rent of USD 2,000.

The company has been owned and managed exclusively by the brand’s founders from its beginning.

Neither the company nor the brand has ever benefited from the support of investors. From the very beginning, it was based 100% on equity, which excludes any claims by third parties and ensures the security of the transaction.